In 2015, NIVEA rated very highly for customer satisfaction in sunscreen, with a four-star rating for overall satisfaction, texture and consistency, effectiveness, smell/scent, ease of dispensing and ease of absorption.
The story behind the brand
NIVEA was founded in 1911, when chemist Dr Isaac Lifschütz created a water-and-oil emulsifier cream, Eucerit, for the medical industry, and pharmacist and visionary entrepreneur Dr Oscar Troplowitz invested in it for the cosmetics industry. Troplowitz called this white-coloured cream ‘NIVEA Creme’ after the Latin word ‘nivis’ meaning ‘of snow’.
NIVEA is one of the babies of research company Beiersdorf, the scientists who in 1946 created the SPF (Sun Protection Factor) scale we still use today to measure the strength of sunscreen. Beiersdorf proudly does not test on animals at all, and is advocating for China to stop testing cosmetics on animals.
Creating the sunscreen of tomorrow
NIVEA has definitely shaped the sunscreens we use today through its amazing innovation and research:
- 1933: NIVEA were the first scientific research team to produce a sunscreen with UV filters.
- 1936: NIVEA releases the first sunscreen, NIVEA Ultra-Oil, to the public.
- 1946: Beiersdorf (parent company of NIVEA) created the SPF (Sun Protection Factor) scale.
- 1988: NIVEA introduced the first UVA filters.
- 1999: NIVEA creates its first pump spray bottle.
Campaigning for sunscreen protection
Aussies might love NIVEA Australia for its How the Sun Sees You video, produced by American artist Thomas Levitt. Just watch it – it’s amazing. When you see how you can “disappear” from UV rays just by lathering up with sunscreen, trust me, you won’t say you’re “too busy” to put on sunscreen tomorrow morning!
NIVEA Australia cares about actively working to improve the future prospects of young people. That’s why it has been a proud sponsor and supporter of the beautiful SISTER2sister Mentoring Program, created by the Life Changing Experiences Foundation (LCEF), since 2009.
What’s on offer from NIVEA?
Take the NIVEA skin type test online to check which products will work best with your skin.
NIVEA’s sun care range at the time of writing includes the following products:
- Ultra Beach Protect Sunscreen Spray SPF50+
- Ultra Beach Protect Sunscreen Aerosol SPF50+
- Ultra Sport Protect Cooling Sunscreen Spray SPF50+
- Ultra Sport Protect Cooling Sunscreen Aerosol SPF50+
- Kids Caring Sunscreen Spray SPF50+
- Kids Caring Roll-On Lotion SPF50+
- Kids Swim & Play Sunscreen Lotion SPF50+
- Moisturising Sunscreen Lotion SPF50+
- Moisturising Sunscreen Lotion SPF30
- Caring Sunscreen Spray SPF30
- Light Feel Every Day Sunscreen Lotion SPF30 Tube
- Light Feel Every Day Sunscreen Lotion SPF30 Bottle
- Light Feel Daily Face Veil SPF30
- Moisturising After Sun Body Lotion with Aloe Vera, Vitamin E, and Pro-Vitamin B5
What our survey respondents say about NIVEA sunscreen
Canstar Blue’s most recent survey of consumers who have purchased and used sunscreen in the last six months garnered the following comments, among many others, from those who bought SunSense sunscreen.
|It is clear what benefits it has, e.g. it is water resistant. (Ultra Beach Protect SPF50+).||Expensive. (Ultra Beach Protect SPF50+).|
|This is the best product for face protection, non-greasy even in humidity. Been buying it for years. It absorbs into the skin easily. Easy to pack into carry-on luggage – no leaking. Works well for my skin. (Light Feel Daily Face Veil SPF30).||No negatives. (Light Feel Daily Face Veil SPF30).|
|Stopped me from getting burnt! (Moisturing Sunscreen Lotion SPF50+).||Takes a lot more effort to rub in than other sunscreens. (Moisturing Sunscreen Lotion SPF50+).|
|Easy to apply, good on sensitive skin, has a high protection rating. (Kids Roll-On SPF50+).||Is a little expensive but I tend to buy when on special. (Kids Roll-On SPF50+).|
|I love the smell. (Caring Spray SPF30).||Sometimes the plastic on the bottles is too hard to squeeze with arthritis. (Caring Spray SPF30).|
Sunscreen brands we rated
Canstar Blue commissions Colmar Brunton to regularly survey 3,000 Australian consumers across a range of categories to measure and track customer satisfaction. The outcomes reported are the results from customers within the survey group who have purchased and used sunscreen in the last six months – in this case, 1,749 Australians.
The other sunscreen brands in this year’s ratings were:
- ALDI Brands
- Banana Boat
- Cancer Council
- Le Tan
- Invisible Zinc
- Woolworths Homebrand
- Woolworths Select
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