Since hitting the scene in Australia in the year 2000, Boost Mobile has become a unique and somewhat revolutionary mobile service provider. As far as mobile phone plans are concerned, Boost Mobile was one of the first to offer SIM-only, prepaid plans away from the big three providers – Telstra, Optus and Vodafone. A mobile virtual network operator (MVNO), Boost paved the way for a market that is now exploding with competition as more people want more bang for buck. And as branding goes, they don’t come much more young, free and single as Boost Mobile.
Boost Mobile uses the Telstra 4G Network, which is the most expansive in Australia, so you know you’re getting great coverage. You may recognise the brand from its numerous publicity efforts over the years, such as scented phones and extreme sports, which have seen Boost win over its fair share of customers at the cheaper end of the mobile market.
Of course, it’s not just its clever marketing campaigns that have attracted young people to Boost Mobile. Its prepaid phone plan products are seriously good value, at an affordable price. Following the launch of its ‘UNLTD’ unlimited plans a few years back, Boost has been a trailblazer for providing what customers want most – lots of data at cheap prices.
What does Boost Mobile offer?
Boost offers three distinct prepaid mobile plans, with the option for a monthly auto-recharge. These three plans operate at different segments in the market and all feature a handy extra 1GB of data on weekends, with 28-day expiry periods. Have a browse and you may find one that suits you:
|$25||100 call minutes, unlimited texts, 1.5GB data|
|$40||Unlimited calls and texts, 5GB data, unlimited international calls to 10 countries|
|$50||Unlimited calls and texts, 7GB data, unlimited international calls to 10 countries|
Source: Boost Mobile
Boost Mobile $25 Plan
Coming in as Boost’s entry-level plan, this is designed for the text fiend and moderate data user who might not need a lot of calls – perhaps more for the ‘quick calls on a night out’ rather than the four-hour long weekly phone call to Nanna. The 1.5GB of data is also handy for your social media needs, so if you see a particularly Instagram-worthy shot while out and about, don’t worry – this plan has you covered.
Boost Mobile $40 Plan
A surprising jump up in price from Boost Mobile, this plan steps up to the plate with unlimited calls and texts, plus a tasty 5GB of data. For $15 extra, this plan seriously ramps it up in the value stakes. Those long phone calls to Nanna aren’t just a pipedream anymore, and you can blast through your commute with the 5GB data too.
Boost Mobile $50 Plan
As Boost’s most expensive plan, it certainly packs a lot in. Effectively for 10 extra dollars you get 2GB more data, which is certainly handy for gaming and streaming. For a pineapple, you’ll make short work of any commute or doctor’s waiting office with the data inclusions of this bad boy.
How does Boost Mobile compare to other providers?
When laid out next to its main competition, Boost Mobile’s plans still hold their own in terms of value for money. The trailblazing telco holds its own in a sea full of competitive newcomers, especially with their 1GB data bonus on weekends. See how their plans stack up!
$25 Plan Compared
At this price point, Boost competes fairly well against the competition who often have to rely on extra data packs to get them over the line. Here, Boost’s main rivals include ALDI Mobile, Vodafone and Virgin Mobile. Boost is most closely compared with Vodafone, who are $5 dearer for virtually the same value included. It should also be noted that Boost uses a 28-day recharge – as opposed to a 30-day recharge – which means you effectively get slugged with an extra billing period over a year. You’ll have to weigh up the plans with this in mind and determine if the value included is worth it.
$40 Plan Compared
Moving up to the $40 plan sees Boost competing with a sea full of bigger fish who offer some hefty inclusions. Here Boost primarily competes with ALDI Mobile again, as well as Optus and TPG. Boost falls behind a little bit here as TPG offers greater data for a cheaper price. TPG charges $10 upfront, but also includes the first month free. Confusing! Optus is pretty much exactly the same as Boost without its 1GB data bonus.
$50 Plan Compared
Boost’s most expensive plan competes with players that offer hefty data inclusions. In this price range, 10GB isn’t unseen! Boost competes again with Optus, as well as Amaysim and Kogan Mobile. Boost competes well with Optus, but loses out to Kogan who offer a whopping 12GB of data on a 30-day recharge. Boost also falls behind Amaysim who offer 9GB of data at this price point.
Are Boost Mobile’s plans worth the money?
The trailblazing MVNO has somewhat lost its way against the younger bucks of the telco world. Boost offers a concise range of three prepaid mobile plans, but they frequently lose out to other telcos who can offer:
- More data, often for a cheaper price
- And a 30-day recharge instead of 28 days
These are Boost’s main weaknesses as providers are frequently scrambling for more data inclusions to entice you to their plans. Boost’s 28-day recharge is also a letdown as this can mean an extra recharge in a year. Overall, many telcos could offer kudos to Boost who paved the way for a market away from the traditional big three mobile carriers, but the old grandfather MVNO seems to have fallen behind in the value for money stakes. Overall though, if you’re with Boost Mobile and happy with the service, then we suspect you’ll be content on staying. However, if you’re hunting around for a good deal, then comparing a range of telcos is a sure way to find a plan that suits you.