Owned by Luxottica – also the owner of brands such as OPSM, Laubman & Pank and Sunglasses Hut - Budget Eyewear customers have the highest overall satisfaction with their optometrist. They are also the most satisfied with after sale service and tied with Laubman & Pank for the highest satisfaction for the service and advice they received in the store.

Overwhelmingly, feedback from the consumers surveyed was that prices for eyecare products such as frames and lenses are too high, and are not competitive against prices that can be achieved in other countries.

Additionally, there is frustration that the advertised deals are very different or difficult to take advantage of once in the store, with many limitations on available products.

Customers have also told us that there is not enough choice in specialty and lower price options. They have reported that the range of frames is limited when it comes to anything that is out of the ordinary or at the lower end of the price scale.

Those surveyed also raised concerns about being treated as a sale rather than a patient. Service received has been described as variable, from pushy to non-existent. Some customers reported feeling that the eye exam was simply a way for the stores to sell overpriced or unsuitable contact lenses and spectacles.

Females were the most satisfied with their optometrists across every criteria, with Victoria the most satisfied state. Baby Boomers have lived up to their optimistic reputation, reporting greater satisfaction with their optometrist, ahead of Generation X, and then Generation Y.

Overall

Budget Eyewear triumphed in this section, with their customers recording the highest satisfaction with this optometrist. Just Spectacles, Laubman & Pank and OPSM received four stars, followed by Specsavers and Optical Superstore on three.

Price

Optical Superstore was rated the most highly by its customers in this criteria, followed by Specsavers and Budget Eyewear on four stars, then Just Spectacles, Laubman & Pank and OPSM on three stars.

Service and Advice

Budget Eyewear and stable mate Laubman & Pank tied for most satisfied customers in this criteria, followed by OPSM and Specsavers on four stars and Optical Superstore and Just Spectacles on three stars.

After Sale Service

Again, Budget Eyewear customers have rated their provider the highest, followed by Laubman & Pank, OPSM, Specsavers, and Optical Superstore on four stars and Just Spectacles on three stars.

Range

Laubman & Pank and OPSM customers were happiest with the range offered by their optometrists, followed by Budget Eyewear and Specsavers on four stars and Optical Superstore and Just Spectacles on three stars.

Accessibility of store

Just Spectacles customers were happiest with the location of their stores, followed by Budget Eyewear, Spec Savers, OPSM and Laubman & Pank. Optical Superstore received three stars.