2015 – Strollers & Prams Brand Ratings
These ratings have been archived (2015) . For the latest ratings, have a look at the current pram and stroller ratings.
Roll in style (and peace of mind) with our guides for strollers and prams.
Canstar Blue research finalised in May 2015, published in July 2015.
Valco Baby strolls off with our Most Satisfied Customers award in 2015
If you’ve recently had a baby arrive into your family, you’re probably feeling a bit overwhelmed; having a child is both exciting and nerve-wracking, and you’re no doubt anxious to make sure your baby is being kept safe and sound wherever you go. If you’re someone who goes on regular outings around town, it’s a no-brainer to invest in a quality pram or stroller so that you can easily take your child with you. The question is, which brand currently offers the best products on the market?
Here at Canstar Blue, we’ve surveyed the opinions of thousands of Australians on their satisfaction with a wide variety of products, and we couldn’t wait to find out what Aussie families thought of baby strollers. We’ve rated nine different brands by customer satisfaction in criteria such as value for money, flexibility, handling, and several others.
Our overall winner was Valco Baby, standing out from the competition with a five-star rating for overall satisfaction which earned them our Most Satisfied Customers Award – Strollers & Prams. Strong ratings were also recorded by the Baby Jogger, Mountain Buggy, Steelcraft and Phil & Teds brands, each of which secured four stars overall, whilst Maclaren, Buggaboo, Target and Love N Care each secured three stars.
The majority of our contestants scored five stars in at least one area, suggesting there’s competitive market for baby strollers. Read on to find out how the brands compared.
Value for money
Cost is always an important consideration with any major purchase, so you want to make sure you’re getting good bang for your buck when you go out to buy a baby stroller. Mountain Buggy’s prams drew the highest satisfaction ratings with five stars for value, and they were closely followed by Valco Baby, Baby jogger and Steelcraft on four stars.
Handling and steering
Whether you’re a dad looking to live out your Formula 1 fantasies or a mum who just wants a pram that’s easy to manoeuvre, the way your pram handles is surprisingly important. After all, the whole point of buying a pram or stroller is convenience, and having something that’s harder to handle than the family car doesn’t fit that description. The king of manoeuvrability was Baby Jogger with five stars, whilst Valco Baby, Mountain Buggy, Steelcraft, Phil & Teds, Maclaren and Buggaboo each achieved four stars.
Modern strollers offer increasing amounts of customisation, including multiple seating positions, moveable storage and of course a retractable visor to protect your baby from the elements. The most flexible stroller arrangements were provided by two brands: Phil & Teds and overall winner Valco Baby, both of which shared the five star rating. Behind them were four-star achievers Baby Jogger, Mountain Buggy, Maclaren, Buggaboo and Steelcraft.
Referring to such characteristics as ease of folding and useability, being compact is a useful attribute for a pram to have (unless you’ve got triplets!). Many good prams can be folded up into a convenient package ready to be stored away once you’ve finished using them, and the better the design, the easier this is to do. Baby Jogger provided the most compact strollers in the eyes of the Australian public, securing a five-star satisfaction rating. Following them were four-star achievers Valco Baby, Mountain Buggy, Maclaren and Target.
A similar concern to compactness and handling is how heavy your pram is; the last thing you want to be doing after a long day out is hauling the world’s heaviest baby stroller up a flight of stairs. Lightweight prams were offered by a number of brands, with the most athletic models offered by three different five-star awardees: Valco Baby, Target and Maclaren. Next up were Baby Jogger, Mountain Buggy, Love N Care and Steelcraft with four stars, whilst Buggaboo and Phil & Teds finished with three stars.
Ample storage on your stroller is a lifesaver when you’re juggling the million and one items a newborn baby needs. If you’re looking for the best pram in which to stuff countless bottles, toys and bits of clothing, look no further than the models from Valco Baby and Steelcraft, each of which achieved five stars for storage. Good options were also offered by Baby Jogger, Mountain Buggy and Phil & Teds with four stars each.
A standard consideration with any long-term purchase is how comprehensive the warranty is, and strollers are no exception. Fortunately the majority of stroller brands seem to know their customers, as evidenced by some strong satisfaction ratings when it came to warranty. Phil & Teds had the best coverage to take the five-star award in this area, and all but two of the remaining brands scored four stars for their warranties; the exceptions being Target and Love N Care with three stars each.
Frequently asked questions
Canstar Blue commissions Colmar Brunton to survey 1,300 Australian consumers across a range of categories to measure and track customer satisfaction. The outcomes reported are the results from customers within the survey group who have purchased a pram or a stroller within the last three years – in this case, 692 pram buyers and 593 stroller buyers.
Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then alphabetically. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.