Matching your foundation to you

How do you choose a foundation colour? It may look perfect in the bottle, but simply trying a bit of the sample under the fluorescent lighting of the store doesn’t always work out in your favour. So, it is important to know your undertones – the pigmentation that makes up your unique skin tone.

Undertones can be split into three groups:

  • Warm: yellowy/golden
  • Cool: rosy/pink/blue
  • Neutral: a mix of the two

The most important thing to remember is that you will need to pick your medium first; powder, liquid, mousse, BB cream – it’s up to you.

Finding your undertones can be a little confusing, so the best thing to do is go to a specialty makeup counter. You can pick the type of foundation you want, and get it matched by an expert makeup artist. They know their stuff, and have heaps of helpful advice, so go ahead and pick their brain while they take a look at your skin.

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If you still can’t find the perfect shade, go ahead and make your own. It may be the case that your skin tone falls between shades, and you need to lighten up a medium shade with a lighter shade. As well as a custom colour, your foundation supply will last twice as long, because you’ve got twice as much.

Another perk of having two colours is being able to work with the changes in your skin. Perhaps you got a tan from being outside all summer, and your skin is a bit darker. Or you’ve been shut inside all winter and have gone a little bit pale. Having the two colours means you can transition with your skin and look flawless all the time.

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Powder v Liquid v Mousse v BB Cream

What’s the difference?

  • Powder: is like a pressed powder that goes over the top of liquid foundation, but with a little more coverage (light to medium). They have a beautiful silky feel and are great if you don’t want to pack a whole lot onto your skin. However, they are best for regular skin, as they will go clumpy on oily skin, and will dry out dry skin even more.
  • Liquid: goes on very smoothly, and comes in a range of variations, whether it is matte finish, oil free, long-wearing, or moisturizing. With so many varieties, you can find one that is perfect for your skin tone when you want a little more coverage than what you’d get from a powder.
  • Mousse: it is like liquid, but is airier, as it is whipped. It can be used on any skin type, and is recommended for those with dry or aging skin, as it goes on smoothly without caking or building up in lines on the face.
  • BB Cream: BB (Blemish Balm) cream is very similar to liquid foundation, but on steroids. Not literally, but you’ll understand when I tell you that it is foundation with moisturiser, sunscreen, and healing properties, all in the one product.

While I can’t say which foundation is best for each individual, this information should hopefully aid in your decision of foundation.

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