Aussies have rated Mitchum as the top pick in Canstar Blue’s latest women’s deodorant ratings, with five-star reviews for effectiveness, scent, texture and consistency and overall satisfaction.
Our review compares women’s deodorant brands on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which women’s deodorant brand they think is best!
Canstar Blue surveyed 1,374 Australians for their feedback on the women’s deodorant brand(s) they have purchased and used in the last six months.
The winning brand is the one that receives the highest overall satisfaction rating once all the scores from the overall satisfaction criteria are combined and averaged.
Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.
Find more detailed information on our Most Satisfied Customer methodology.
Mitchum is a dermatologist-tested deodorant brand founded in Tennessee in 1959. The brand’s deodorant has features including 48-hour protection, a clear formula to prevent white stains and sweat and odour protection.
This article was written by Canstar Blue Consumer Content Producer, Rachel Bollerman. Rachel graduated with a Bachelor of Communications, majoring in Journalism at the Queensland University of Technology in 2021. She has worked in public relations, marketing and communications roles at Jessica Cotton PR & Marketing and the Institute for Urban Indigenous Health . Gaining experience in broadcast journalism and blog writing, Rachel has also interned at 4ZZZ Community Radio and Fishburners.
When she’s not working, Rachel enjoys doing arts and crafts projects at home, watching true crime and spending time with friends. You can follow Rachel on LinkedIn.
Amy joined Canstar in 2022, initially gaining significant product and market knowledge as a Product Data Analyst, before moving to the Research team as a Research Analyst. In her role, Amy is responsible for the consumer research ratings, where she spends her days developing surveys, overseeing their implementation and analysing data across a wide range of product and service categories for Canstar’s Customer Satisfaction Awards.
Amy has considerable experience in data-driven roles that require a high level of accuracy while handling large volumes of information. Amy has a passion for understanding the data, and her attention to detail ensures that no nuance goes unnoticed, allowing her to uncover valuable insights and make informed decisions.
Connect with Amy Nghiem on LinkedIn.
Here are the past winners from Canstar Blue’s women’s deodorant ratings:
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