As Australia’s most trusted comparison website*, we know consumers rely on us to do what we say on the tin. Canstar Blue’s Most Trusted Awards help consumers identify electricity, natural gas, internet and mobile plan providers. These awards represent the views of energy and telecommunications customers just like you. Seeing a Most Trusted award logo lets you know that this is a brand that delivers on its promises.
Trust is hard to gain and easily lost, so how do we measure it for our Most Trusted Awards? We’ve created a methodology to allow us to determine winners consistently and without bias.
Read our Most Trusted Methodology
ALDI may have a reputation as a supermarket popular with savvy shoppers, but its telco offshoot, ALDI Mobile, has also built its reputation as a no-frills prepaid SIM-only provider. As with its supermarket products, ALDI’s phone plan line-up is all about fuss-free value, delivering brand-name features at discount prices.
Its focus is on offering straightforward plans for the whole family, with good value-for-money data inclusions and included data rollover. It operates on the Telstra wholesale network, with access to 5G included on select plans but with speed caps in place. Alongside its range of 30-day plans, ALDI Mobile also offers bundled family plans with two, four or six services combined on the one plan with shared data. Whatever your plan choice, management is simple thanks to ALDI Mobile’s self-serve app and options such as automatic recharge.
In addition to winning Canstar Blue’s Most Trusted Mobile Plan Providers award, ALDI Mobile was also crowned the winner of the Most Satisfied Customers award for Prepaid Mobile SIM-Only providers, proving that customers put as much value in ALDI Mobile’s plans as they do in the brand’s extensive product range.
The internet market is a crowded space, with many providers vying for new customers by offering cheap plans, discounts or added extras. However, sometimes customers want more than just the best price. For some Aussies, good customer service or trust — knowing that their provider will help during times of service dropouts or slow speeds — can be more important than even the cheapest deals.
Aussie Broadband has been a highly-rated and winning brand, in both our annual customer satisfaction NBN provider ratings and internet and entertainment bundle ratings, and is the only internet provider to win Canstar Blue’s Most Trusted Internet Provider award, with 2025 marking its third-straight win. It has also gained a larger customer base over the years since its 2003 launch, in a crowded NBN market dominated by a small number of big name providers.
For many, the Australian-based operations and customer support could be a draw card, and the company has a strong ethos on how it operates to deliver quality services to Australians — the ‘Aussie’ way. It maintains a strong social media presence and regularly offers discounts and competitions alongside its range of products and services.
When it comes to internet plans, specifically NBN, Aussie Broadband’s prices tend to be on the more expensive end of the spectrum, by about $5-$10 monthly. However, it seems customers may be willing to pay a bit more for a provider that offers the trust and service that have become synonymous with the Aussie Broadband brand.
Tango Energy is Canstar Blue’s Most Trusted electricity provider for the second year in a row – a clear sign that when it comes to customer confidence, this challenger brand is doing something right. A consistently competitively-priced retailer, Tango is more than just cheap prices: strong customer support, plan flexibility and overall range of services have kept Tango a yearly contender in Canstar Blue’s annual energy awards.
With affordable rates and incentives for those willing to bundle their services, it may be Tango Energy’s ability to make electricity simple and easy that’s garnered the trust of its growing customer base. Tango’s accessible online features, such as direct debit payments and e-billing, are also a big drawcard for tech-savvy Aussies.
Further to building its trust among households, the retailer offers phone and online support, from a dedicated helpline to an online chat bot to assist with any enquiries. It also offers guidance through helpful articles on its website which cover topics such as rebates and concessions, power outages, billing and payments, moving and new connections and account management.
Cheap pricing isn’t everything: but for customers wanting a balance of low-cost plans and high-value service, Tango Energy may be one to keep on your shortlist.
Kleenheat is Australia’s Most Trusted natural gas supplier for the third year running, beating out bigger and more widely available providers to claim the top spot. Also a multi-time winner of Canstar Blue’s natural gas supplier ratings in WA, Kleenheat appears to have earned the trust of residential gas users in the state thanks to its plan discounts, member incentives and strong customer service.
While WA gas prices are still regulated by the state government, retailers are permitted to offer discounts or specialty rewards based on the set price as a point of difference in the market. In Kleenheat’s case, this is generally through direct debit and e-billing discounts or FlyBuys points, in addition to one-off specialty offers.
However, there’s more to customer satisfaction and trust than cut-rate prices. Through endorsing local events and establishments, sponsoring organisations and sporting teams, and sharing helpful energy tips and tricks through its blog, Kleenheat has truly integrated itself as a member of the local community in WA. Households can feel confident that Kleenheat is a company that cares for the area it operates in.
From local support to individual support, Kleenheat offers a range of help and resources to gas customers, including call centre and online assistance. The retailer also provides hardship and family violence help for customers requiring urgent and confidential support.
This category was previously titled ‘Most Trusted Energy Providers’ until 2023 and only considered electricity providers in market. The below winners were awarded under this title.
Canstar Blue offers a range of commercial and organic opportunities for winning brands that want to let the world know they’re the best in their field. Our Commercial Team is ready to help you maximise your win!
Got some questions about how the Most Trusted Award works, or want to get your brand involved? Check out the questions below, or head to our FAQ page.
Our Most Trusted Awards are based on a ratings scale of 0 to 10 (with 10 being the highest), with consumers rating their provider, and providers in general. However, trust means different things to different people, but in regards to the energy market, we take it to mean that consumers trust their providers to not rip them off, to not make plans unnecessarily complicated, to deliver good customer service and to generally do the right thing, in addition to a few other areas.
From here, the results are correlated, with the brand with the highest average Trust rating awarded the Most Trusted Award. You can learn more about the Most Trusted Award in our Methodology here.
(*) Source: Canstar Group research, conducted by Qualtrics Dec/Jan 2021/22. n=1075
