Best-Rated Optical Store Chains

See Our Ratings Methodology.

Most Satisfied Customers | Specsavers

Specsavers has won Canstar’s 2026 Most Satisfied Customers Award for Optical Store Chains, with Aussies rating it the highest across the categories that drive customer satisfaction. 

Specsavers logo

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How we rate optical store chains

Our review compares optical store chains on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which optical store chain they think is best!



Canstar Blue surveyed 1,472 Australians for their feedback on the optical store chain(s) they’ve been to for an eye test and/or prescription fulfilment in the last two years.
  • The outcomes reported in these ratings are measured via PureProfile’s accredited online research panel.



Respondents rate their satisfaction with their optical store chain(s) from zero to 10, where zero is extremely dissatisfied and 10 is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Value for money: quality of products or services for price paid.
  • Customer service: staff are available, helpful, resolve problems effectively.
  • Product range: variety of product categories, range of product options.
  • Checkout experience: checkout process is fast and/or efficient, multiple payment options available, flexible collection or delivery options.
  • Store layout and presentation: products are well-presented, easy to find.



The winner is the brand Aussies rate highest for the things that matter most to customers, based on overall satisfaction. To see how we crunch the numbers, check out our methodology page.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Specsavers
  • OPSM
  • Oscar Wylee

Find more detailed information on our Most Satisfied Customer methodology.


Top Optical Store Chain – Specsavers

Specsavers is an optical store chain that has over 380 locations across Australia. The chain offers eye tests and hearing tests as well as glasses fitting and repairs. 

About our consumer experts


Rachel Bollerman: Consumer Content Writer

This article was written by Canstar Blue Consumer Content Writer, Rachel Bollerman. Rachel graduated with a Bachelor of Communications, majoring in Journalism at the Queensland University of Technology in 2021. She has worked in public relations, marketing and communications roles at Jessica Cotton PR & Marketing and the Institute for Urban Indigenous Health. Gaining experience in broadcast journalism and blog writing, Rachel has also interned at 4ZZZ Community Radio and Fishburners.

When she’s not working, Rachel enjoys doing arts and crafts projects at home, watching true crime and spending time with friends. You can follow Rachel on LinkedIn.

 

Meet the Editorial Team

 

Grace Kinross: Graduate Consumer Research Specialist

Grace Kinross Graduate Consumer Research Specialist

Grace is in the final semester of her Bachelor of Advanced Business (Honours) degree at The University of Queensland, majoring in Business Analytics and Marketing. Her studies have equipped her with strong capabilities in data analysis and consumer research. Grace began her journey with Canstar in early 2025 as a casual research assistant and has since progressed into her current role, where she oversees the consumer research ratings across a wide range of product and service categories. She is responsible for survey design and consumer data analysis, and enjoys her focus on uncovering insights that inform Canstar Blue’s ratings and awards and help support consumers to make more informed decisions.

 

Meet the Research Team

Past ratings

Here are the past winners from Canstar Blue’s optical store ratings:

  • 2024: Laubman & Pank
  • 2023: Laubman & Pank
  • 2022: Bailey Nelson
  • 2021: Specsavers
  • 2020: Eyecare Plus
  • 2019: Eyecare Plus

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