Best-Rated Frozen Vegetables

See Our Ratings Methodology.

Most Satisfied Customers | Bell Farms

Bell Farms has won Canstar’s 2026 Most Satisfied Customers Award for frozen vegetables, with Aussies rating it the highest across the categories that drive customer satisfaction.

Fact Checked Fact Checked

How we rate frozen vegetable brands

Our review compares frozen vegetable brands on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which frozen vegetable brand they think is best!



Canstar Blue surveyed 1,599 Australians for their feedback on the frozen vegetable brand(s) they’ve purchased and consumed in the last six months.
  • The outcomes reported in these ratings are measured via PureProfile’s accredited online research panel.



Respondents rate their satisfaction with their frozen vegetable brand(s) from zero to 10, where zero is extremely dissatisfied and 10 is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Value for money: quality and quantity of product for price paid.
  • Taste: as expected from flavour description.
  • Variety and range: good range of product options.
  • Packaging: provides sufficient information, easy to use, easy to store, functional.



The winner is the brand Aussies rate highest for the things that matter most to customers, based on overall satisfaction. To see how we crunch the numbers, check out our methodology page.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Bell Farms
  • Aldi (Market Fare)
  • Birds Eye
  • Woolworths
  • Coles
  • McCain

Find more detailed information on our Most Satisfied Customer methodology.


Top Frozen Vegetable Brand – Bell Farms

Bell Farms Winter Vegetables

Bell Farms is a Woolworths-owned brand that sells a range of frozen chips, mashed potato and vegetables. The brand’s range includes frozen spinach, edamame, broccoli, corn, baby peas and mixed vegetables. 

About our consumer experts


Rachel Bollerman: Consumer Content Writer

This article was written by Canstar Blue Consumer Content Writer, Rachel Bollerman. Rachel graduated with a Bachelor of Communications, majoring in Journalism at the Queensland University of Technology in 2021. She has worked in public relations, marketing and communications roles at Jessica Cotton PR & Marketing and the Institute for Urban Indigenous Health. Gaining experience in broadcast journalism and blog writing, Rachel has also interned at 4ZZZ Community Radio and Fishburners.

When she’s not working, Rachel enjoys doing arts and crafts projects at home, watching true crime and spending time with friends. You can follow Rachel on LinkedIn.

 

Meet the Editorial Team

 

Grace Kinross: Graduate Consumer Research Specialist

Grace Kinross Graduate Consumer Research Specialist

Grace is in the final semester of her Bachelor of Advanced Business (Honours) degree at The University of Queensland, majoring in Business Analytics and Marketing. Her studies have equipped her with strong capabilities in data analysis and consumer research. Grace began her journey with Canstar in early 2025 as a casual research assistant and has since progressed into her current role, where she oversees the consumer research ratings across a wide range of product and service categories. She is responsible for survey design and consumer data analysis, and enjoys her focus on uncovering insights that inform Canstar Blue’s ratings and awards and help support consumers to make more informed decisions.

 

Meet the Research Team

Past ratings

Here are the previous winners from Canstar Blue’s frozen vegetable ratings:

  • 2025: Birds Eye
  • 2024: Market Fare (Aldi)
  • 2023: Birds Eye
  • 2022: Market Fare (Aldi)
  • 2021: Market Fare (Aldi)
  • 2020: Market Fare (Aldi)
  • 2019: Logan Farm
  • 2018: Market Fare (Aldi)
  • 2017: Market Fare (Aldi)

Related Supermarket Articles

Thermometer

Freezer and fridge temperature guide

Keeping your fridge and freezer at the right temperature ensures your food is safe to eat. Find out more with Canstar Blue.

– Read more
Thermomix Worth

Thermomix Review: Is a Thermomix worth it?

Your complete guide to the Thermomix. What can it do, what can’t it do? Is it worth the price tag? Read our review.

– Read more
Sneak peek at rare Woolworths ‘Fix-em’ that could be worth a small fortune

Woolworths introduces price caps on essential groceries to help ease cost of living

Woolworths has announced a price freeze on almost 200 ‘essential’ products until the end of 2022, in a bid to ease cost of living pressures for millions of Aussies.

The price cap will only apply to …

– Read more
How a simple supermarket switch could save you up to $2,468 a year

How a simple supermarket switch could save you up to $2,468 a year

The average Australian family could save up to $2,468 a year on groceries by shopping at ALDI, according to the budget supermarket’s 2022 Price Report.

The latest findings reveal a price gap of 15.6% between ALDI’s …

– Read more
How to use Woolworths' Scan&Go

How to use Woolworths’ Scan&Go to save time when shopping

Did you know there’s a much faster way to shop and get through checkout queues at Woolworths? 
The Woolies app has a little-known DIY feature − Scan&Go − that allows shoppers to scan grocery barcodes on …

– Read more