Canstar Blue’s latest freezers review has seen Hisense and Beko compared on their reliability, quality of fittings & fixtures, internal layout, style and external design, value for money and overall satisfaction.
See our Ratings Methodology.
Did you know a freezer isn’t just for storing frozen veggies, ice cream and mini meat pies? In our survey, a small handful of respondents admitted to using the freezer to clean their jeans (9%) or store non-food items like medication and beauty products (15%), while nearly one in five (18%) said they bought a freezer mainly to keep an emergency food supply. Cool, right?
If you’re frozen over which freezer to buy, we’re here to help. We’ve asked more than 300 Australians for their feedback on the freezers they have purchased in the last three years (excluding combined fridge-freezers). Respondents compared brands on their reliability, quality of fittings and fixtures, internal layout, style and external design, value for money and overall satisfaction. Brands that met the minimum required survey sample size of 30 responses are featured in our results.
Hisense topped our ratings after being the only brand to receive five stars in any category and rating best for all drivers of satisfaction!
Here are the best freezer brands in Australia, as rated by consumers in Canstar Blue’s 2021 review:
Hisense kept its cool with five stars for overall satisfaction and across the board, while Beko followed closely behind on four stars in all categories.
Global brand Hisense offers everything you need to deck out your home, including flat-panel TVs, air conditioners, washing machines, wine cabinets, fridges, and freezers. Hisense stocks several chest freezers with capacities varying between 144L and 523L, while its line of single door upright freezers is available as either a 280L, 173L or 176L model. Prices usually start from $349 for a 144L chest freezer and can reach up to $1,299 for a larger 280L one-door upright model.
If you plan on moving a chest freezer every now and then, you’ll be glad to know some Hisense freezers come with rollers. Other standard features you can expect include water drains, temperature control, adjustable wire baskets, Fast Freeze function, and temperature control.
Some models from the Hisense range include:
Hisense earned five stars across all research categories, including reliability, quality of fittings & fixtures, internal & external layout, design, value for money, and overall satisfaction.
Budget brand Beko offers a very small range of ‘no-frills’ freezers that won’t dent your budget. The Beko line-up includes two freezer models at the time of writing, including a chest freezer and freestanding upright freezer. Both models feature electronic controls and come with a five-year manufacturer’s warranty.
Models available from Beko include:
Beko rounded up the scores on four stars for overall satisfaction and the remaining categories, including reliability, internal & external design, quality of fittings & fixtures and value for money.
The brands featured in this year’s ratings aren’t the only ones worth considering. Here are a few other major brands you might want to consider:
Haier works to make life easier, offering a wide range of appliances for every room. A few types of products the brand cooks up include washing machines and dryers, fridges, bar fridges, dishwashers, ovens, cooktops and rangehoods.
When it comes to keeping cool, Haier mostly sells chest freezers in a variety of sizes ranging from 81L to 719L. A few big vertical freezers are also on offer, usually available in 175L, 258L and 430L capacities. Haier freezers typically come with a two-year manufacturer’s warranty. One feature to expect in models like the Haier 324L Chest Freezer (HCF324W2) is the Super Freeze technology, which is said to provide quick response. Certain freezers also contain a white anodized inner lining, which the brand claims can allow for better thermal efficiency and reduce energy consumption.
Haier freezers include:
Fisher & Paykel is one of the most globally recognised brands in the world of appliances, reeling in fans around the world with its wide range of washing machines, rangehoods, ovens, fridges, grills and other goodies for the home.
Its freezer collection includes several integrated column freezers and freestanding freezers, available in various capacities ranging from 242L, up to 477L. Integrated column freezers can be paired with other column refrigerators or used as extra freezer space. Each panel Series 9 model features ActiveSmart technology, which is said to keep food fresher for longer by storing items at a consistent and supposedly ideal temperature. There’s also the Variable Temperature Zone, allowing you to switch one of the compartments to Freeze, Soft Freeze or Deep Freeze.
Some products from the Fisher & Paykel range include:
Westinghouse has fed Aussies with a variety of kitchen appliances for nearly 60 years. The brand’s aim is to keep families stocked up with practical, long-lasting products, including everything from ovens, microwaves and cooktops to fridges and freestanding dishwashers.
The brand offers both chest freezers as well as upright freezers for those looking to create a pigeon pair with a vertical fridge. This includes models with capacities as small as 175L to as large as 700L. Many Westinghouse freezers are frost-free and feature full-width freezer baskets and electronic temperature controls.
Some models from the Westinghouse range include:
Our survey found reliability is the biggest factor for majority of people when deciding which new freezer to buy (25%). But it seems a cheap freezer doesn’t always leave consumers feeling cheerful, with 9% of consumers wishing they bought a more expensive option.
The amount of space inside a freezer is considered the next most important aspect to consider for shoppers (22%), with the need for extra freezer space (26%) topping the list of reasons consumers purchase a new model. This is despite the fact that the majority of people we surveyed also use the freezer section in their refrigerator (40%).
Interestingly, replacing an old or broken model ended up being the second most popular reason for heading to the store (22%). Our survey found Aussies hold onto their freezer for about nine years before upgrading to a new one, with the average spend on a new freezer totalling $457.
This report was written by Canstar Blue’s Home & Lifestyle Content Lead, Megan Birot. She’s an expert on household appliances, health & beauty products, as well as all things grocery and shopping. When she’s not writing up our research-based ratings reports, Megan spends her time helping consumers make better purchase decisions, whether it’s at the supermarket, other retailers, or online, highlighting the best deals and flagging anything you need to be aware of.
*Prices are taken from respective retailers and Appliances Online, correct as of June 2021.
Canstar Blue surveyed 3,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased and used a new freezer (excluding combined fridge freezers) in the last three years – in this case, 318 people.
Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.
Looking for the best freezer for your kitchen? Hisense topped several categories in our latest consumer ratings:
Here is the previous winner from Canstar Blue’s freezer review:
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