Best-Rated Mayonnaise

See Our Ratings Methodology.


Most Satisfied Customers | Kewpie

Aussies have rated Kewpie as the top brand in Canstar Blue’s latest mayonnaise ratings, with the brand scoring five stars for taste, packaging convenience, texture & consistency and overall satisfaction.

Fact Checked Fact Checked

How we rate mayonnaise

Our review compares mayonnaise on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which mayonnaise they think is best!

Canstar Blue surveyed 1,703 Australians for their feedback on the mayonnaise(s) they’ve purchased and eaten in the last three months.

  • The outcomes reported in these ratings are measured via accredited research panels managed by Qualtrics.

Respondents rate their satisfaction with their mayonnaise brand(s) from zero to ten, where zero is extremely dissatisfied and ten is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Overall satisfaction: measures consumer satisfaction with a mayonnaise brand as an individual score NOT a combined total of all criteria.
  • Taste: the mayonnaise tasted authentic and as expected given the ingredients and flavour description.
  • Packaging convenience: the mayonnaise packaging was easy to open, use and store.
  • Value for money: the cost is reasonable for the quality and quantity of the mayonnaise.
  • Texture & consistency: the mayonnaise had a smooth and uniform consistency, and didn’t appear grainy or beaded.
  • Variety & range: the mayonnaise brand had a variety of flavours and container sizes available for purchase.

The winning brand is the one that receives the highest Overall satisfaction rating once all the scores from the Overall satisfaction criteria are combined and averaged.

  • Overall satisfaction is asked as a specific question and represents an individual measure, not a combined total of all criteria.
  • When we cannot determine a clear winner from the criteria for the Overall satisfaction rating, we will then look at the other criteria measured in the rating.
    • The brand with the highest number of five-star ratings within the supporting criteria will become the five-star recipient in overall satisfaction, and thus win the award. If a clear leader still cannot be determined from the supporting criteria, joint winners will be declared.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Kewpie
  • Best Foods
  • Praise
  • ALDI Colway
  • Hellmann’s
  • S&W
  • Heinz
  • Thomy
  • Nando’s
  • Woolworths
  • Coles

Find more detailed information on our Most Satisfied Customer methodology.

Top Mayonnaise Brand – Kewpie

Kewpie Mayonnaise

The Kewpie Group was founded in 1919, with the business operating in multiple food-related industries, with its range of food products including dressings, baby food, pasta sauce and mayonnaise. Kewpie mayonnaise comes in a standard 500g container, with Kewpie 210 and Kewpie mild available in 1kg containers.

  • Kewpie was rated five stars for taste, packaging convenience, texture & consistency and overall satisfaction, with four stars for variety & range, and three stars for value for money.

What is mayonnaise made of?

Mayonnaise is essentially an emulsion of raw egg yolks and vegetable oil. Acidic ingredients such as vinegar or lemon juice are also added, along with salt and other extras for seasoning.

Mayonnaise also comes in different varieties that cater to different allergens and dietary requirements with gluten-free, vegan-friendly, low-sugar, low-salt and kosher options available. There are also plenty of flavours to choose from such as aioli, wasabi and peri-peri mayo.

Does mayonnaise have raw eggs in it?

Mayonnaise is regarded as a ‘raw egg product’ because it contains eggs that are either uncooked or partially cooked. Eggs in mayo are not cooked at a sufficiently high temperature, or for enough time, that’s needed to kill bacteria, which is why it’s important to put mayonnaise back in the fridge once you’re done using it.

Compare Condiments

About our consumer experts

Dean Heckscher: Site Editor

This report was written by Canstar Blue’s Site Editor, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.


Meet the Editorial Team


Samantha Howse: Consumer Research Specialist

Sam Howse Research Specialist

Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.


Meet the Research Team

Past ratings

Here are the past winners from Canstar Blue’s mayonnaise ratings:

  • 2022: Thomy
  • 2021: Kewpie
  • 2020: Colway (ALDI)

Related Groceries Articles

Average grocery bill Australia

What is the average grocery bill?

Buying groceries is one of our biggest living expenses after housing costs, so it makes ‘cents’ Aussies look to reduce their grocery bills whenever possible. For that, it’s important to know exactly what we’re spending …

– Read more
How a simple supermarket switch could save you up to $2,468 a year

How a simple supermarket switch could save you up to $2,468 a year

The average Australian family could save up to $2,468 a year on groceries by shopping at ALDI, according to the budget supermarket’s 2022 Price Report.

The latest findings reveal a price gap of 15.6% between ALDI’s …

– Read more

What is unit pricing? How to work out the REAL cost of groceries

If you’re feeling the pinch of rising prices, especially at the supermarket, you’re not alone. A recent Canstar Blue survey revealed a whopping 71% of Australian shoppers have noticed the price of usual grocery items …

– Read more
Disney+ Ooshies

Disney Ooshies coming to Woolworths

Woolworths is back with A Whole New World of Ooshies, rolling out 36 Disney characters to collect from Wednesday (August 26).

The collection will include Ooshies from all our favourite Disney movies and series, including Frozen, Marvel, Pixar …

– Read more