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Woolworths Mobile Phone Plans Review

Just as Woolworths has made a name for itself as one of the giants of the Australian grocery sector, its mobile plan offshoot, Woolworths Mobile, is slowly becoming a big name among the smaller telcos. Woolworths relaunched its mobile phone business in 2015 as a Mobile Virtual Network Operator (MVNO) on the Telstra 4G and 3G network. The supermarket giant’s previous arrangement with Optus ceased in 2013, and the company then took a two-year hiatus from providing phone services.

Three years since its relaunch, and Woolworths Mobile is now a serious competitor in the low-cost end of the mobile market – with a range of SIM only prepaid, postpaid and phone on a plan options available. The telco offers some pretty straightforward plans at good prices, but what can you expect if you want to sign up with Woolworths Mobile?

Woolworths Mobile plans at a glance

Woolworths Mobile offers a small range of prepaid plans: its basic plan has 1GB of data over a 10-day expiry, while the top level plan gives you 30GB over a 30-day expiry. There are also options for recharges and additional add-ons, so if you’re after a prepaid deal, there’s a lot to choose from.

If you’re looking at a postpaid plan, there are some good choices available. Woolworth’s 12-month SIM-only plans start at $20 per month, going up to to $50 monthly. Want a new phone? The Woolies Flexi Mobile plans, while similar to the standard postpaid plans, offer a bit more flexibility, as you choose your phone repayment period over 24 or 36 months in conjunction with the plan. Ultimately, if you choose a 36-month repayment period, you’ll pay less for your phone and plan bundle than you will over a 24-month repayment period.   

Brand Features Max Data**/billing period Advertised Cost^^/billing period
Woolworths Mobile

$30 SIM Only

  • Unlimited standard national calls & SMS
  • 200 international SMS
  • 5GB bonus monthly data + 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $360 over 12 months

5GBMax Data**/billing period $30Advertised Data^^/billing period
Woolworths Mobile

$40 SIM Only

  • Unlimited standard national calls & SMS
  • Unlimited international SMS
  • 12GB bonus monthly data + 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $480 over 12 months

10GBMax Data**/billing period $40Advertised Data^^/billing period
Woolworths Mobile

$50 SIM Only

  • Unlimited standard national calls & SMS
  • Unlimited international SMS
  • 19GB bonus monthly data + 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $600 over 12 months

16GBMax Data**/billing period $50Advertised Data^^/billing period
View all mobile plans listed on Canstar Blue

What does Woolworths Mobile offer?

Although Woolworths Mobile doesn’t offer every extra you’d find on a Telstra plan, there are some good options available with reasonable inclusions for data, talk and text. While there aren’t any entertainment extras available – something you’ll find with many big telcos (and some smaller ones) – Woolworths Mobile offers simple, affordable plans with decent value.

 Feature Postpaid/Flexi plans Prepaid plans
Entertainment bonuses
Data-free video streaming
Data-free music streaming
International calls/texts
International roaming
Set-up fees
Data overage fees

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Woolworths Mobile network and coverage

Woolworths Mobile uses the Telstra 4G and 3G network, which covers over 23 million Australians. So the good news is, if your area is covered by the Telstra network, Woolworths Mobile is an alternative provider to the big telco.

Below is a screenshot of Woolworths Mobile’s current 4G and 3G coverage, represented by the green and orange/brown areas. More detailed coverage information can be found on the Woolworths Mobile website.

Features and bonuses

All of the Woolworths Mobile prepaid and postpaid plans come with unlimited standard national calls and SMS. The telco also offers bonus data on plans from time to time so it’s worth keeping an eye out to see if there are any bonus offers currently running.

  • International calls and SMS: Woolworths Mobile’s prepaid, postpaid and Flexi plans (available in conjunction with a new phone) all have some international talk and text inclusions, depending on the plan level you choose. Most of the prepaid plans will include unlimited calls to 10 select countries and the option to add on international call packs, while 12-month postpaid plans have unlimited international SMS on the two top-level plans. The Flexi plans feature some international SMS inclusions, but each plan allows you to add international minutes as a once-off or monthly on.
  • Data rollover: This is perhaps where Woolworths Mobile shines brightest – in its generous rollover data inclusion, known as Data Bank. Essentially, any unused data at the end of each billing cycle will roll over into your Data Bank, to be capped at 100GB of saved data. This is available on 12-month SIM-only plans, Flexi plans, and even on prepaid plans – you’ll simply need to recharge before the expiry to ensure unused data rolls over into your Data Bank.
  • Add-on data: All prepaid, 12-month plans and Flexi plans include the option to add on data, and postpaid plans allow you to add extra data either as a one-off, or a monthly addition.
  • Auto-recharge: The Woolworths Mobile app allows you to enable auto-recharge, so you don’t have to worry when it comes to topping up your plan.
  • International roaming: Woolworths Mobile does global roaming a bit differently. While you won’t be able to keep using your SIM and plan while travelling, you can purchase a roaming SIM from Woolworths before you head off. It’s a good option for basic talk, text and data inclusions if you don’t want to buy a SIM overseas, and if you don’t require huge amounts of data while you travel.
  • Phone and plan bundles:  There aren’t too many MVNOs offering new devices with mobile plans, so if you’re unsure about signing up to one of the big three telcos, Woolworths offers Samsung and OPPO phones. It also stocks the FZ One phone, which is a smartphone specifically designed for kids (with built-in parental controls powered by Family Zone cyber security).

Individual products

Woolworths Mobile Prepaid plans

To get started with a Woolworths Mobile prepaid plan, you’ll need to purchase a prepaid starter pack. Plans start at $10 with a 10-day expiry, which includes 1GB of data and unlimited standard national talk and text. The other three packs run on 30-day expiries, with $30 buying 10GB of data, $40 getting you 20GB, and $50 including 30GB.

These plans also include unlimited standard national calls and text, plus you’ll get unlimited international calls to 10 select countries (including China, South Korea, New Zealand, the UK and USA), and a set call allowance to other international and non-standard national calls. To keep using your plan, you’ll need to top up with prepaid recharges, which start at $20 and go up to $50.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
Woolworths Mobile

$20 Recharge

  • Unlimited standard national calls & SMS
  • $100 international call credit
  • Special offer: 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $20 over 30 day period

3GBMax Data**/billing period $20Advertised Data^^/billing period
Woolworths Mobile

$30 Recharge

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries
  • $100 international call credit
  • Special offer: 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $30 over 30 day period

10GBMax Data**/billing period $30Advertised Data^^/billing period
Woolworths Mobile

$40 Recharge

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries
  • $200 international call credit
  • 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $40 over 30 day period

20GBMax Data**/billing period $40Advertised Data^^/billing period
Woolworths Mobile

$50 Recharge

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries
  • $300 international call credit
  • 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $50 over 30 day period

30GBMax Data**/billing period $50Advertised Data^^/billing period
View all mobile plans listed on Canstar Blue

Woolworths Mobile 12-Month plans

If you’d prefer a postpaid plan, you can opt for a 12-month plan with four different price points to choose from. The $20 plan will get you 3GB of data; $30 will get you 10GB; $40 will get you 20GB; and for $50 a month, you’ll get 30GB of data. All of these plans include unlimited standard national calls and SMS, while the $30 plan includes 200 standard international SMS, and both the $40 and $50 plans include unlimited standard international SMS.

Any unused data will roll over into your Data Bank, which is great for those months when you don’t use much. There are also add-on options for additional data, international calls, and additional call value.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
Woolworths Mobile

$20 SIM Only

  • Unlimited standard national calls & SMS
  • 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $240 over 12 months

3GBMax Data**/billing period $20Advertised Data^^/billing period
Woolworths Mobile

$30 SIM Only

  • Unlimited standard national calls & SMS
  • 200 International SMS
  • 5GB bonus monthly data + 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $360 over 12 months

5GBMax Data**/billing period $30Advertised Data^^/billing period
Woolworths Mobile

$40 SIM Only

  • Unlimited standard national calls & SMS
  • Unlimited international SMS
  • 12GB bonus monthly data + 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $480 over 12 months

10GBMax Data**/billing period $40Advertised Data^^/billing period
Woolworths Mobile

$50 SIM Only

  • Unlimited standard national calls & SMS
  • Unlimited international SMS
  • 19GB bonus monthly data + 15GB bonus data on activation (offer expires 26/05/19)
  • Special offer: 20GB bonus holiday data every 3 months (offer expires 26/05/19)

min. cost $600 over 12 months

16GBMax Data**/billing period $50Advertised Data^^/billing period
View all mobile plans listed on Canstar Blue

Woolworths Mobile Flexi Mobile plans

Want the latest Samsung or OPPO device? Woolworths Flexi Mobile plans allow you to pick a phone, choose your repayment period (24 or 36 months), and then pick from four Flexi Mobile plans.

The XS plan gives you 3GB of data and unlimited standard national calls and text for $20 per month. The S plan gets you 10GB of data, unlimited standard national calls and text plus 200 standard international SMS for $30. Both the M and L plans include unlimited standard national calls and text plus unlimited international SMS, with $40 giving you 20GB of data and $50 giving you 30GB. All of these plans include the option to add on international calls, additional data and national call value.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
Woolworths Mobile

X-Small

  • Unlimited standard national calls & SMS
  • Special offer: 15GB bonus data on activation + 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $480 over 24 months plus any device repayments

3GBMax Data**/billing period $20Advertised Data^^/billing period
Woolworths Mobile

Small

  • Unlimited standard national calls & SMS
  • 200 international SMS
  • Special offer: 15GB bonus data on activation + 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $720 over 24 months plus any device repayments

10GBMax Data**/billing period $30Advertised Data^^/billing period
Woolworths Mobile

Medium

  • Unlimited standard national calls & SMS
  • Unlimited international SMS
  • Special offer: 15GB bonus data on activation + 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $960 over 24 months plus any device repayments

22GBMax Data**/billing period $40Advertised Data^^/billing period
Woolworths Mobile

Large

  • Unlimited standard national calls & SMS
  • Unlimited international SMS
  • Special offer: 15GB bonus data on activation + 20GB holiday bonus data every three months (offer expires 26/05/19)

min. cost $1200 over 24 months plus any device repayments

35GBMax Data**/billing period $50Advertised Data^^/billing period
View all mobile plans listed on Canstar Blue

Woolworths Mobile contact details/customer support

Need some help with your Woolworths Mobile plan or service? The telco offers several contact and support options, including:

How does Woolworths Mobile compare?

Woolworths Mobile isn’t the only telco offering Telstra network coverage at lower prices. The following providers also use parts of Telstra’s 4G and 3G networks.

Is Woolworths Mobile a good deal?

If you like keeping your options open, but don’t like too many plans to choose from, Woolworths Mobile offers a reasonable selection – but without making you feel overwhelmed from the choice. Plus, none of the plans go over $50, so you won’t have to pay excessive amounts for decent data or talk-and-text inclusions.

When it comes to keeping in touch with overseas friends and family, Woolworths’ various plans all offer something: whether it’s unlimited international call inclusions to select countries on prepaid plans, or unlimited international SMS on selected postpaid plans. The only problem you might have is navigating these options to determine which will be the best choice for you.

While other telcos might offer discounts or extra data if you’re willing to commit to a contract rather than prepaid, there isn’t much difference between the Woolworths Mobile prepaid and postpaid plans. However, you might find prepaid is a better option than postpaid if you want that unlimited international call allowance.

Of course, one of the big draw cards to Woolworths is access to new phones, especially the latest Samsung devices: you might find you get a better deal on a new Samsung with a Woolworths Flexi Mobile plan, than you would from a big-name telco. But of course, it’s always best to do your research first to see if Woolworths Mobile is the right provider for you.

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