Best-Rated Food Wraps

See Our Ratings Methodology.

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Most Satisfied Customers | Multix

Aussies have rated Multix as the top brand in Canstar Blue’s latest food wrap ratings, with the brand scoring five stars for effectiveness, packaging convenience, variety & range as well as overall satisfaction.

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How we rate food wrap

Our review compares food wraps on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which food wrap they think is best!


Canstar Blue surveyed 2,022 Australians for their feedback on the food wrap(s) they’ve purchased from a supermarket and used in the last six months. Note: this includes plastic wrap, baking paper, aluminum foil, zip lock bags, etc.

  • The outcomes reported in these ratings are measured via accredited research panels managed by Qualtrics.


Respondents rate their satisfaction with their food wrap brand(s) from zero to ten, where zero is extremely dissatisfied and ten is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Overall satisfaction: measures consumer satisfaction with a food wrap brand as an individual score NOT a combined total of all criteria.
  • Effectiveness: the food wrap provided adequate protection/coverage for the food or container/baking tray, and worked as intended.
  • Packaging convenience: components of the food wrap were convenient to use (i.e. serrated edge cuts neatly and easily, an adhesive tab to help keep the wrap in place, etc.).
  • Value for money: the cost is reasonable for the quality and quantity of the food wrap.
  • Variety & range: the food wrap brand had a wide variety of product types and quantities available to choose from.

The winning brand is the one that receives the highest Overall satisfaction rating once all the scores from the Overall satisfaction criteria are combined and averaged.

  • Overall satisfaction is asked as a specific question and represents an individual measure, not a combined total of all criteria.
  • When we cannot determine a clear winner from the criteria for the Overall satisfaction rating, we will then look at the other criteria measured in the rating.
    • The brand with the highest number of five-star ratings within the supporting criteria will become the five-star recipient in overall satisfaction, and thus win the award. If a clear leader still cannot be determined from the supporting criteria, joint winners will be declared.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Multix
  • Armada
  • ALDI Goliath
  • Ziploc
  • Glad
  • Woolworths
  • Coles
  • Hercules

Find more detailed information on our Most Satisfied Customer methodology.


Top Food Wrap Brand – Multix

Multix Cling Wrap

Multix is a brand built for the kitchen, with a wide variety of products available, from garbage bags to baking paper, cupcake cases and cling wrap. Its food prep and storage range includes sandwich bags, baking sheets, freezer bags, roasting trays and alfoil, with its Greener range made from plant-based or recyclable materials. Multix also offers baking paper, cling wrap and even commercial-sized options, with different sizes of quantities available in most product lines.

  • Multix was rated five stars for effectiveness, packaging convenience, variety & range and overall satisfaction, with four stars for value for money.

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About our consumer experts


Dean Heckscher: Site Editor

This report was written by Canstar Blue’s Site Editor, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.

 

Meet the Editorial Team

 

Samantha Howse: Consumer Research Specialist

Sam Howse Research Specialist

Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.

 

Meet the Research Team

Past Ratings

Here are the past winners from Canstar Blue’s food wrap ratings:

  • 2022: ALDI Goliath
  • 2021: Hercules

 

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