Canstar Blue’s egg review has seen 10 brands, including ALDI Lodge Farms, Manning Valley, Sunny Queen Farms, Coles and Woolworths Select, compared on freshness, taste, packaging design, value for money and overall satisfaction.
Whether poached, fried or scrambled, Aussies get egg-cited about eggs. It’s a food best served with a side of bacon in a classic big brekky combo (drool), but that can also be enjoyed at any time of the day by the whole family. Just like there are multiple ways to cook it, eggs are not created equal. Between the different sizes, colours, labels and the ‘free range’ or ‘caged’ consideration, Aussie consumers are left to make the decision for themselves. And like with many supermarket foods, taking the cheap option could mean sacrificing on quality. On top of that, buying eggs also comes with a moral and ethical judgement call.
Let’s take a look at the main types of eggs commercially available in Australia:
Now that you know the basics, let’s get cracking on consumer feedback. Canstar Blue asked 2,073 Australian adults to rate the eggs they purchased and ate from a supermarket or grocer within the last three months. Respondents were asked to score their brand of choice on various factors, including the freshness, taste, packaging design, value for money and overall satisfaction. Our customer ratings include brands that sell both free-range and caged eggs. If you’re concerned about this issue, it’s important to do your research before making a purchase.
In our latest eggs review, 10 well-known brands received the minimum sample size of 30 survey responses to be included in the results, but only one scored a five-star rating for overall satisfaction – ALDI Lodge Farms. The supermarket brand achieved ‘egg-cellent’ results, earning five stars in all research categories.
Here are the best brands for eggs in Australia, as rated by consumers in Canstar Blue’s latest review:
ALDI Lodge Farms poached the winning spot in this year’s review as the best-rated brand for overall satisfaction and all other categories. These include taste, freshness, packaging design and value for money. Manning Valley, Family Value, Macro Organic and Pace Farm each scored four stars for overall satisfaction, while the remaining brands ended on three.
But that’s not to say you should put all your eggs in one basket. Manning Valley scored top marks in three out of five categories – taste, freshness and packaging design. Macro Organic and Sunny Queen Farms similarly rated five stars for packaging design, while ‘Just 4 You’ got the same result for value for money. Read on to find out more about the brands compared.
Lodge Farms is an independent supplier of free-range eggs, with their products sold exclusively in ALDI stores across Australia. A dozen eggs from Lodge Farms can cost as little as $3.
Manning Valley is a producer of free-range eggs in Australia. They claim to raise hens in a sustainable pasture-based system, which they credit as the secret behind their premium products. Manning Valley’s range of cage-free eggs is available from supermarkets in NSW, QLD, VIC and ACT. Prices for a dozen eggs from Manning Valley start at $5.
Family Value is an offshoot of Pace Farm, which is stated to produce high quality free-range, barn, cage and organic eggs. According to the company, their hens are raised in outdoor pastures during the day and nest in barns at night. A dozen eggs from Family Value can cost as little as $3.50.
Macro Organic is Woolworths’ premium range of wholefoods and organic products, spanning over 350 commodities. The ‘certified organic’ label suggests their free-range and organic eggs are responsibly produced, using sustainable farming practises. Prices for a dozen eggs from the Macro Organic range start at $4.50.
Pace Farm is one of the oldest egg producers in Australia circa 1970s. The brand supplies cage-free eggs to most supermarkets, including Coles, Woolies, IGA and Costco. Pace Farm is independently audited and accredited against industry standards and doesn’t use growth hormones in production. A dozen eggs from Pace Farm cost about $5.20 or more.
Farm Pride says it independently produces most of its free-range, barn-laid and farm eggs, but also sources from local suppliers. The brand supplies egg products to most of the major supermarkets in Australia and to the food sector. Prices for a dozen eggs from Farm Pride start at $5.20.
Sunny Queen is a 100% Aussie farmer-owned company, with over 80 years of eggs-perience in the industry. The brand produces and supplies free-range, organic, cage-free and farm eggs to some of Australia’s biggest supermarkets and retailers, including Coles and Woolies. Sunny Queen is reputed for upholding high standards of animal welfare across its farms from North Queensland to regional Victoria. They’ve even developed a ChookTracker to show transparency in their farming practises. A dozen eggs from the Sunny Queen range start at $6.00.
Exclusive to the supermarket giant, the Coles-branded line has a range of ‘value’ free-range eggs which come in six and 12-egg cartons. A dozen eggs from Coles Brand can cost as little as $3.80.
Just 4 You is a wholesale supplier of cage eggs, with their products sold mostly in Coles and Woolies, as well as some independent supermarkets. The Just 4 You range includes six and 12-egg cartons, costing about $3.50 for a dozen.
Woolworths Select is the supermarket’s own range of everyday products, marketed as offering big brand quality at low prices. Their egg product range includes free-range and cage-free eggs, with prices starting at $3.95 for a dozen.
Ultimately, you’ll want to buy fresh, high-quality eggs that were produced in alignment with your expectations as a consumer and at an affordable price. Look at product labels for classifications (i.e. free range, organic etc) and for any approval stamps that indicate the eggs come from a sustainable farming business.
When asked about what they considered when buying eggs, our survey respondents answered as below:
Whatever your preference, take your time to shop around and research your options.
Picture credits: Maxim Khytra / Shutterstock.com
Canstar Blue surveyed 3,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased and eaten eggs from a supermarket or grocer within the last 3 months – in this case, 1,977 people.
Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.
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