How can I choose my own mobile phone number?

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If you’ve been shopping around for a better mobile phone plan, the thought of “Hey, can’t I just choose my own number?” would have inevitably crossed your mind. Rather than having to memorise some random new number, or put up with porting your current number, some providers allow you to choose your own mobile phone number, with varying degrees of customisation. Four main providers offer this service, and you can click on the links below to find out what they offer:

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Quick heads up

When choosing a phone number, there are a few hoops that you must jump through first, including paying a fee that can prove pretty expensive. Below we’ll run you through how to choose your own phone number and which providers offer the service.

What is a golden phone number?

A gold phone number is a rare phone number that usually costs a fair bit to create, and is offered by the three big telcos – Telstra, Vodafone and Optus. Up to six digits of your phone number can usually be customised, including six of the same digit in a row i.e. 0409 111 111. Both Telstra and Vodafone are a bit more upfront about offering this service and while Optus does offer this service, you’ll need to get in touch with customer support to discuss this.

  • Vodafone: Gold numbers cost up to $275 and can be heavily customised, including up to five digits in a row, and many pair/triplet configurations can be added, too.
  • Telstra: Gold numbers cost up to $400 and usually consist of up to six repeat digits e.g. 999 999, or six digits in sequence e.g. 234 567. An ongoing monthly fee to keep the number may also apply.
  • Optus: Gold numbers can cost upwards of $130 and can feature up to six repeated digits plus other configurations, however the fees and options may vary so you will need to be in touch with Optus customer support to find out more.

As you can see, the three big telcos tend to charge quite a bit for a gold phone number, but to some this may be worth it. Optus may be the cheapest currently, but Telstra tends to allow for the most customisation, while Vodafone sits somewhere in the middle.

Which providers allow me to choose my own phone number?

There are four main phone providers that are known to allow customers to choose their own number. Amaysim is the only MVNO in the list, while the three network providers Vodafone, Telstra and Optus all offer the service, even if it isn’t widely known. You always have to keep the ‘04’ and in some cases the next two digits as well, as these help designate the carrier.

How to choose your phone number with Telstra

As Australia’s largest telco, it’s only right for Telstra to offer customers a choice of mobile numbers. However, Telstra is generally the most expensive option when choosing your own phone number. Telstra provides two tiers of premium, customisable numbers – Silver and Gold. Generally these options are reserved for postpaid customers rather than prepaid.

You will need to get in touch with Testra to discuss changing your phone number and it’s possible that you might need to pay additional fees. Once you give Telstra a call, they will be able to give you a list of available numbers. While you may not be able to exactly customise the number yourself, you can ask Telstra to try out different combinations to see what’s currently available. After that, they generally fall into the two categories mentioned above and will include combinations such as six or five of the same number, six or five numbers in a sequence, triplets and number pairs. The upfront fees are:

  • Silver – $200: Five of the same digit in the total number sequence (e.g. 04XX 999 991), or five numbers in sequence (e.g. 23456) plus a range of triple and pair sets (e.g. 004 008, 12 13 14).
  • Gold – $400: Six of the same digit (e.g. 04XX 999 999), or six numbers in sequence (e.g. 234 567), identical triplets (e.g. 350 350) double triplets (e.g. 333 555) and three identical pairs (e.g. 12 12 12).

As you can see, to get the most customisation, you have to be willing to spend $400, plus any additional costs you may be charged. For more information, contact Telstra’s customer service.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
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$49 Medium BYO Mobile Plan

  • Unlimited standard national calls & SMS
  • 15GB + 15GB bonus data
  • Data-free music and sports streaming
  • Access the free Telstra Air WiFi network

min. cost $588 over 12 month plan period

30GBMax Data**/billing period $49Advertised Data^^/billing period Go To Site
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$69 Large BYO Mobile Plan

  • Unlimited standard national calls & SMS
  • Unlimited calls & texts to 15 countries
  • 30GB + 30GB bonus data
  • ‘Peace of Mind’ data included
  • Data-free music and sports streaming
  • Access the free Telstra Air WiFi network
  • Online only offer: $10 plan credit per month for new services
  • $59 per month for re-contracting customers

min. cost $828 over 12 month plan period

60GBMax Data**/billing period $69Advertised Data^^/billing period Go To Site
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$89 Extra Large BYO Mobile Plan

  • Unlimited standard national calls & SMS
  • Unlimited calls & texts to 15 countries
  • 60GB + 30GB bonus data
  • ‘Peace of Mind’ data included
  • 2GB international data roaming
  • Data-free music and sports streaming
  • Access the free Telstra Air WiFi network

min. cost $1068 over 12 month plan period

90GBMax Data**/billing period $89Advertised Data^^/billing period Go To Site
View all mobile plans listed on Canstar Blue

How to choose your phone number with Vodafone

Choosing another mobile number with Vodafone is a relatively easy, albeit a potentially expensive procedure. If you already have a Vodafone plan, you can dial 1555 from your phone and follow the prompts. All number changes attract a $19.95 one-off charge.

The $19.95 fee only generates a new number, rather than letting you pick your own. You can, however, choose from a medley of ‘Silver’ and ‘Gold’ phone numbers. Silver numbers attract a $55 fee, while Gold numbers are a relatively hefty $275.

Silver numbers generally allow less customisation, while with Gold you obviously have more options. With Silver numbers, you generally only have the choice of choosing a triple or double number sequence, while with Gold numbers you can choose up to five repeat digits, or three sets of consecutive pairs, for example. There are still limitations and the other numbers are still generated for you, but if you want ultimate customisation you’ll have to be prepared to pay nearly $300.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
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$35 Red SIM Only

  • Unlimited standard national calls & SMS

min. cost $420 over 12 month plan period

3GBMax Data**/billing period $35Advertised Data^^/billing period Go To Site
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$45 Red SIM Only

  • Unlimited standard national calls & SMS

min. cost $540 over 12 month plan period

15GBMax Data**/billing period $45Advertised Data^^/billing period Go To Site
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$50 SIM Only Plus Plan

  • Unlimited data*(capped at 1.5Mbps after 60GB)
  • Unlimited standard national calls & SMS

min. cost $600 over 12 month plan period

60GBMax Data**/billing period $50Advertised Data^^/billing period Go To Site
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$60 SIM Only Plus Plan

  • Unlimited data*(capped at 1.5Mbps after 40GB)
  • Unlimited national calls & SMS
  • 10,000 Qantas Points

min. cost $720 over 12 month plan period

40GBMax Data**/billing period $60Advertised Data^^/billing period Go To Site
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$80 SIM Only Plus Plan

  • Unlimited data*(capped at 1.5Mbps after 80GB)
  • Unlimited standard national calls & SMS
  • 20,000 Qantas Points

min. cost $960 over 12 month plan period

80GBMax Data**/billing period $80Advertised Data^^/billing period Go To Site
View all mobile plans listed on Canstar Blue

How to choose your phone number with Amaysim

Amaysim offers one of the – arguably – easier ways to choose your mobile number. By simply proceeding to purchase a mobile plan on its website, you are immediately presented with the option to either keep your current number, use a new number generated by Amaysim, or to choose your own number. You can pick from a list, or generate your own using 1-5 digits of your choosing. This presents up to half your total number comprising of digits of your choosing (or 5 out of 8, excluding the 04).

While most options are free, there are a handful of ‘Premium’ numbers to choose from, which cost $30. Premium numbers usually have easier number sequences to remember, however for maximum convenience choosing as many numbers of your own as possible (5) is probably the way to go. Keep in mind, the more numbers you designate, the more likely you are to pay the $30 premium.

So, if you only want ‘12’ in your number, you’re most likely going to find a free option, however, if you want ‘12345’ you probably face a higher chance of paying $30. The biggest plus with Amaysim’s number builder is that you don’t have to enter any personal information, making it easy to play around and see what numbers are available.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
Amaysim Logo

UNLIMITED 1GB

  • Unlimited standard national calls & SMS

min. cost $10 over 28 day expiry

1GBMax Data**/billing period $10Advertised Data^^/billing period Go To Site
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UNLIMITED 2.5GB

  • Unlimited standard national calls & SMS

min. cost $20 over 28 day expiry

2.5GBMax Data**/billing period $20Advertised Data^^/billing period Go To Site
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UNLIMITED 10GB

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries

min. cost $30 over 28 day expiry

10GBMax Data**/billing period $30Advertised Data^^/billing period Go To Site
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UNLIMITED 20GB

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries

min. cost $40 over 28 day expiry

20GBMax Data**/billing period $40Advertised Data^^/billing period Go To Site
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UNLIMITED 40GB

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries
  • 300 min standard international calls to 22 countries

min. cost $50 over 28 day expiry

40GBMax Data**/billing period $50Advertised Data^^/billing period Go To Site
Amaysim Logo

UNLIMITED 60GB

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls to 10 countries
  • 300 min standard international calls to 22 countries

min. cost $60 over 28 day expiry

60GBMax Data**/billing period $60Advertised Data^^/billing period Go To Site
View all mobile plans listed on Canstar Blue

How to choose your phone number with Optus

Optus is probably the trickiest of the lot, with no readily-available pricing information out there. However, the service does exist, and is much the same as what Vodafone and Telstra have to offer, but the costs are slightly different.

Gold numbers are generally $132 and seem to be customisable much the same way as Vodafone’s and Telstra’s are. To choose a specific number available, the charge is most likely around $77. For this you will need to get in touch with the general Optus enquiries number. For a simple change of number, you may be up for $55, but you might get no choice in the number you receive.

Optus benefits from being a cheaper option of the three service providers, however the very fact that you must get in touch with Optus for information may be frustrating for some people. As there is no pricing information online, you won’t have a concrete idea on how much you’ll be charged so you will have to seek support on the Optus website or enquiries number.

Brand Features Max Data**/billing period Advertised Cost^^/billing period
Optus Logo

$30 My Plan Plus

  • Unlimited standard national calls & SMS
  • Stream Optus Sport & Nat Geo data free
  • Stream music data free

min. cost $360 over 12 month plan period

3GBMax Data**/billing period $30Advertised Data^^/billing period
Optus Logo

$40 My Plan Plus

  • Unlimited standard national calls & SMS
  • 400 minutes standard international calls to 35 countries
  • Stream Optus Sport & Nat Geo data free
  • Stream music data free

min. cost $480 over 12 month plan period

40GBMax Data**/billing period $40Advertised Data^^/billing period
Optus Logo

$50 My Plan Plus

  • Unlimited standard national calls & SMS
  • Unlimited standard international calls & SMS to 35 countries
  • Stream Optus Sport & Nat Geo data free
  • Stream music data free

min. cost $600 over 12 month plan period

80GBMax Data**/billing period $50Advertised Data^^/billing period
View all mobile plans listed on Canstar Blue

What if my provider doesn’t let me choose my number?

If your provider isn’t in this list, keep in mind custom number services may still be available, but you will probably have to give them a call or chat online to get the answers you are looking for. Despite the costs associated with customising your number, providers generally bury this information deep in terms and conditions, or in odd parts of their websites. Optus, for example, doesn’t have much information available at all. The exception to this is Amaysim, which has its own number builder when you go to buy a plan online, which is incredibly handy. Perhaps the best way to curtail this problem is to:

  1. Make sure your current plan is SIM-only and on no-contract
  2. Cancel your phone plan after your current month is up
  3. Find a new no-contract, SIM-only plan from the providers listed above and choose your number and pay the fees
  4. If you’re still seeking another provider, you can port your new custom number to the new provider

This is obviously a very long process, but may be worth it to get a number you want. Keep in mind, in some cases you’ll have to pay $400 plus all other costs associated with buying a new phone plan just to get the number you want. In this case, Amaysim is the cheapest as you can simply buy a SIM card online, choose your number either for free or for only $30, and port that number back out to another plan. However, Amaysim generally performs well in our customer reviews, so you may decide to stay where you are.

Should I pay for a custom number?

Paying for a custom number can vary in price from as little as $30 and going all the way up to $400+ depending on your provider. It also provides an added hassle if you’re with a provider that doesn’t let you customise your own number. What this means is, if you’re set on having a custom number, you would have to port out to a provider that does, then port back again. This can be a process that takes days and the downtime is probably unacceptable for a lot of people. Customising your own mobile phone number may not be a cheap or easy process, but it may be worth it to those people who want a memorable phone number to keep for years to come.

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