In 2015, ALDImobile won our customer satisfaction award for pre-paid mobile phone plans. Although they’re more known for their self-service approach, surprising weekly specials, lower grocery prices and better quality private label goods, ALDI will now also be known for keeping its pre-paid mobile phone customers happy.
Founded by Karl Albrecht Sr., ALDI opened its first store in 1913 in Germany and it is now one of the most reputable global retailers. They moved to Australia in 2001 and now have over 315 stores throughout Australia.
ALDImobile is available nation-wide in all ALDI stores and online. ALDImobile partners with MEDION, who have extensively researched the Australian mobile market to develop low-cost, long-expiry pre-paid plans.
The main selling points of ALDImobile are that there are flexible credit options and the credit lasts for a long time. The call charge rates are also the cheapest we have ever seen – less than half the price of other providers. Calls are charged at 12c/min, SMS at 12c each, and international calls from 10c/min. And unlike other providers, ALDImobile does not charge a SIM fee to purchase a new SIM card.
Pay As You Go: This is the base plan to which other extras are added. Credit lasts almost forever, expiring after 1 year. There are two price points for this plan: GO $15, and GO $30.
Value Packs: These packs add value to your existing Pay As You Go base plan. There are five price points for value packs: Small $10, Medium $20, Large $30, XL $35, and XXL $45. The Small plan really is small, with 100 minutes of calls and only 100 texts. Most of the packs include data except for the Small $10 pack: Medium 700MB, Large 1.5GB, XL 2.5GB, and XXL 4GB. You can also add extra data to all packs including the Small for $5 – $10.
Data Packs: These packs can be purchased on their own or added to your PAYG base plan. The data has a 30-day expiry. There are two price points: $16.50 for 1.5GB, and $30 for 3GB.
Pre-paid mobile plans service providers we surveyed
Canstar Blue commissions Colmar Brunton to regularly survey 3,000 Australian consumers across a range of categories to measure and track customer satisfaction. The outcomes reported are the results from customers within the survey group who currently have an active pre-paid mobile phone account in their name and pay the bills – in this case, 826 people.
The pre-paid mobile plans service providers in this year’s survey are: