Which manufacturers make your motoring dollar go a little further? Canstar Blue compares car makers on the value for money they offer.
Buying a new car is one of the biggest financial commitments you can make. But a car is also one of the quickest depreciating assets you can own, which means you’ll need to think long and hard about which model – and price tag – is right for you. To help you decide, Canstar Blue undertakes an annual survey of Australian motorists who have bought a new car in the last three years. The idea is to find out which car brands are deemed to offer five-star value for money. After all, you can spend an absolute fortune on a new car – but that doesn’t mean it’s great value.
This year, more than 2,300 motorists took part in our research, with 15 car manufacturers included in the final ratings. But of them, only three received top marks on value for money.
A few years ago, Hyundai, Kia and Suzuki may have been viewed as ‘cheap’ brands, and not always the good kind. However, over recent years, all three manufacturers have become firm fan favourites Down Under, with increasing sales and higher levels of satisfaction. While still some of the cheapest brands on offer, it seems that Hyundai, Kia and Suzuki haven’t sacrificed quality. The key to getting a good deal on a new car is finding the right balance between quality and price – and it seems these three have done it.
Hyundai in particular has impressed Australian drivers, going back-to-back in our value for money ratings category, with its wide range of vehicles meeting all budgets. Regardless of whether you’re after a small city car or something to take the whole family camping in, Hyundai gives you plenty to think about.
Down the bottom of the ratings, surprisingly, are the German luxury models. Audi, BMW and Mercedes all scored three stars for value for money, with motorists seeming to question whether these European price tags are really worth it. Like we said, just because a car is expensive, doesn’t mean it’s good.
Price is obviously a big factor, with many consumers looking for a bargain when it comes to a new shiny set of wheels. 19% of total survey respondents stated that price was the biggest influence on their final decision, with that number higher for younger age brackets.
With price a big factor in which car you’ll drive off with, it’s important to make sure you’re getting the best deal possible at the dealership. Here are a few tips to help:
Ultimately, purchasing a new car will be an exciting time, with plenty of shiny and sleek options available to get your motor running. Despite the excitement however, it’s important to remember that a new car will also be an investment, as well as an expense, for years to come, so finding a car that won’t cost you an arm and a leg in the long run should be a priority.
Canstar Blue surveyed 9,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased a brand new car from a dealership in the last three years – in this case, 2,307 people.
Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then alphabetically. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.
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