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Most Satisfied Customers | Aldi

Aldi has won Canstar’s 2026 Most Satisfied Customers Award for supermarkets for the ninth year in a row. Aldi received high ratings across all categories, including value for money, deals and specials available, own-brand product quality and store and website layout and presentation.

Fact Checked Fact Checked

Weekly grocery bills flat as Aussies budget to beat rising prices

Aussie households are working hard to stick to a budget in the face of ongoing cost-of-living pressure—but grocery bills are still on the rise, according to Canstar’s 2026 survey of supermarket shoppers.

The survey, which gathered insights from 2,738 shoppers, found the average weekly grocery bill for a household of four now sits at $245—a 2% increase on the 2025 average of $240.

Encouragingly, that rise is smaller than the annual inflation rate of 3.3% for food and non-alcoholic beverages recorded in June 2026, suggesting shoppers are managing to keep their bills growing slower than prices themselves.

What do Aussies want most from their supermarket?

We asked Australians to tell us the most important thing a supermarket could offer them and the answer came back loud and clear: low prices. 

The majority of survey respondents (60%) said they want low prices across all products, not just specials. Meanwhile, 17% said they want convenience when they shop, with a suitable location and easy access to parking. Twelve percent of respondents said variety of products was most important to them, while 10% said rewards points, offers or collectables mattered most. 

How are Australians saving money on groceries?

With grocery bills stretching household budgets, Aussies are getting savvier at the checkout, with Canstar’s data showing 81% have changed their grocery habits in the last 12 months to keep costs down. 

Among the most popular tactics, two fifths (40%) have cut back on treats and snacks, while a quarter (25%) have swapped brand names for home brand versions. Of those who’ve made the switch to home brand, bakery (63%) and pantry items (63%) are the most popular categories, followed by dairy (59%), frozen foods (57%) and cleaning products (37%).

In addition to cutting back on treats and switching to home brand, shoppers said they also used these tactics to save at the checkout in the past 12 months: 

  • 38% spent more time checking unit prices
  • 34% used supermarket apps or catalogues to find deals before shopping
  • 33% planned meals to avoid unnecessary purchases
  • 30% bought marked down products that were close to their expiry date
  • 26% only bought fruit and vegetables that were in season
  • 20% bought more frozen, tinned or bulk products rather than fresh.

How does grocery spending differ across Australia?

The average weekly spend on groceries for a household of four varied across the country, with a $54 difference between the highest spenders in the ACT and the lowest spenders in Victoria. This gap could reflect a range of factors, including differences in average incomes and local pricing across states and territories.

  • Northern Territory: $247
  • South Australia: $187
  • Western Australia: $187
  • New South Wales: $185
  • Queensland: $184
  • Tasmania: $180
  • Victoria: $180
  • ACT: $150

How and where do Aussies shop for groceries?

While online shopping with click and collect or delivery offers convenience, Aussies still overwhelmingly prefer to shop in-store. Our survey found 86% of shoppers get their groceries in-store, with just 8% opting for delivery and 6% choosing click and collect.

Many shoppers are also splitting their grocery shop across multiple stores to find the best deals, with 47% completing their shop at two supermarkets, 34% sticking to just one, and 16% visiting three.

How we rate supermarkets

Our review compares supermarkets on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which supermarkets they think is best!



Canstar surveyed 2,738 Australians for their feedback on the supermarket they’ve made a purchase from most recently.
  • The outcomes reported in these ratings are measured via PureProfile’s accredited online research panel.



Respondents rate their satisfaction with their supermarket brand(s) from zero to 10, where zero is extremely dissatisfied and 10 is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Value for money: How satisfied are you with the value for money at your supermarket (e.g. everyday prices, the quality of products relative to what you pay)?
  • Customer service: How satisfied are you with the customer service at your supermarket (e.g. staff being easy to find on the floor, helpfulness at the deli or service counters, and how well complaints or issues are handled)?
  • Product range: How satisfied are you with the range of products available at your supermarket (e.g. variety of brands, dietary options such as gluten-free or organic, and availability of specialty or international products)?
  • Store layout and presentation: How satisfied are you with the layout and presentation of your supermarket (e.g. ease of locating products, and how well shelves and displays are maintained)?
  • Website layout and presentation: How satisfied are you with the layout and usability of your supermarket’s website or app (e.g. ease of searching for products, filtering by category or dietary need, and accuracy of product information)?
  • Checkout experience: How satisfied are you with the checkout experience at your supermarket (e.g. wait times at staffed checkouts, reliability of self-serve checkouts, and availability of payment options)?
  • Deals and specials available: How satisfied are you with the deals and specials offered by your supermarket (e.g. weekly catalogue specials, multi-buy offers, and half-price promotions)?
  • Freshness of produce and meat: How satisfied are you with the freshness and quality of perishable products at your supermarket (e.g. fruit, vegetables, meat, and seafood)?
  • Own-brand product quality: How satisfied are you with the quality of your supermarket’s own-brand products (e.g. Aldi brand, Coles brand, Woolworths Essentials)?
  • Stock availability: How satisfied are you with how consistently your supermarket is stocked (e.g. availability of your regular items, how quickly out-of-stock products are replenished)?
  • Loyalty program: How satisfied are you with your supermarket’s loyalty program (e.g. how easy it is to earn and redeem points, relevance of personalised offers, and value of rewards available)?



The winner is the brand Aussies rate highest for the things that matter most to customers, based on overall satisfaction. To see how we crunch the numbers, check out our methodology page.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Aldi
  • IGA
  • Coles
  • Woolworths

Find more detailed information on our Most Satisfied Customer methodology.


Best supermarket brands in Australia

  1. Aldi
  2. IGA
  3. Coles
  4. Woolworths

1. Aldi


ALDI review

Walk into an Aldi and you’ll notice fewer brands, simpler layouts, and a lot more own-label products on the shelves. That’s been the model since the German-owned chain arrived in Australia in 2001, setting up its first two stores in Sydney. The bigger chains have had to adapt to Aldi’s influence over the past two decades, most notably by copying its bi-weekly “special buys” concept. Those pop-up bargain aisles, stocked with everything from garden tools to ski gear, are a big part of why people keep coming back. It’s less about browsing and more about grabbing what you need at a lower price.

2. IGA


IGA review

Unlike the big two chains, no single company runs every IGA store. The banner itself belongs to Metcash, but each IGA is independently owned and operated by its local retailer. That’s why one IGA can feel completely different from the next, stocking local suppliers and produce that larger chains often skip. Store owners also have some flexibility over which Metcash programs and promotions they take part in, rather than following a single national playbook. The trade-off for that variety is the Black and Gold range, which covers the everyday basics shoppers expect at a lower price.

3. Coles


Coles review

Coles has been a fixture of Australian grocery shopping for decades, competing head-to-head with Woolworths for the title of biggest supermarket. Its own-brand shelves run from entry-level basics right up to Coles Finest, aimed at shoppers after something a bit more premium. Loyalty is handled through Flybuys, a rewards program Coles co-owns with Wesfarmers via their joint venture, Loyalty Pacific. Beyond the physical stores, Coles also leans heavily on delivery and Click & Collect, so a shop doesn’t have to mean a trip to the aisles.

4. Woolworths


Woolworths review

Woolworths built its identity around fresh produce, and the phrase “The Fresh Food People” has stuck with the brand for decades. Its shelves carry a wide spread of home-brand lines, stretching from cheap staples to the health-oriented Macro Wholefoods Market range. Shoppers collect rewards through Everyday Rewards, the loyalty scheme Woolworths Group runs across Australia and New Zealand. Between its physical footprint and options like home delivery and Direct to Boot, getting groceries shoppers don’t have to step inside a store at all.

5. Other supermarket brands

Not all brands in the market qualify for our ratings (based on minimum survey sample size), but that doesn’t mean they’re not worth considering. Here are several more brands to check out before making a purchase decision.

  • Costco
  • Foodland
  • Foodworks

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Compare more products featured in our Most Satisfied Customers Awards


About our consumer experts


Jasmine Tait: Consumer Writer


This article was written by Canstar’s Consumer Writer, Jasmine Tait. Jasmine is a Consumer Writer within Canstar’s editorial team. Jasmine graduated from the Queensland University of Technology with a Bachelor of Fine Arts, majoring in Creative Writing with a minor in Communications. Jasmine has previously edited for a variety of publications including ScratchThat magazine and Seaglass Literary.

When Jasmine isn’t working, you can usually find her reading or spending time with her friends and family.

 

Meet the Editorial Team

 

Grace Kinross: Graduate Consumer Research Specialist

Grace Kinross Graduate Consumer Research Specialist

Grace is in the final semester of her Bachelor of Advanced Business (Honours) degree at The University of Queensland, majoring in Business Analytics and Marketing. Her studies have equipped her with strong capabilities in data analysis and consumer research. Grace began her journey with Canstar in early 2025 as a casual research assistant and has since progressed into her current role, where she oversees the consumer research ratings across a wide range of product and service categories. She is responsible for survey design and consumer data analysis, and enjoys her focus on uncovering insights that inform Canstar Blue’s ratings and awards and help support consumers to make more informed decisions.

 

Meet the Research Team

Past ratings

Here are the past winners from Canstar Blue’s supermarket ratings:

  • 2025: Aldi
  • 2024: Aldi
  • 2023: Aldi
  • 2022: Aldi
  • 2021: Aldi
  • 2020: Aldi
  • 2019: Aldi
  • 2018: Aldi
  • 2017: Foodland
  • 2016: Aldi
  • 2015: Aldi
  • 2014: Aldi
  • 2013: Foodland
  • 2012: Aldi
  • 2011: Aldi

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