Our review compares baby wipes on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which baby wipe they think is best!
Canstar Blue surveyed 640 Australians for their feedback on the baby wipe(s) they’ve purchased and used in the last six months. Note: survey respondents must also be the parent or guardian of at least one child under the age of six.
The winning brand is the one that receives the highest Overall satisfaction rating once all the scores from the Overall satisfaction criteria are combined and averaged.
Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.
Find more detailed information on our Most Satisfied Customer methodology.
Offering a variety of products for bath time, personal care for mum, in addition to nappy rash powders, Curash has a number of baby wipes available to purchase. Types of baby wipes include Fragrance-Free, Simply Water, Aloe Vera & Camomile and Vitamin E wipes, with 20-wipe ‘travel’ packs available, along with 80-wipe packs. Ingredients are outlined on both the packaging and Curash’s website, allowing you to keep an eye on what you’re using, with the Curash range Paediatrician and Dermatologist tested, and are claimed to be soap and paraben free.
Considering what most of us use baby wipes for, it stands to reason that you can simply flush them, right? Not exactly. Some brands offer ‘flushable’ wipes, which can be flushed down the toilet as they break down more easily, while traditional baby wipes should be properly disposed of in the bin. As a result, it’s recommended that you closely inspect which type of baby wipes you’ve picked up, and to follow the packaging’s instructions for proper disposal.
This report was written by Canstar Blue’s Site Editor, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.
Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.
Here are the past winners from Canstar Blue’s baby wipe ratings:
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*Prices correct as of publication date.