Best-Rated Period Products

See Our Ratings Methodology.


Most Satisfied Customers | Libra

Aussies have rated Libra as the top pick in Canstar Blue’s latest period products ratings, with five stars for effectiveness, comfort, variety and range and overall satisfaction.

Fact Checked Fact Checked

How we rate period products

Our review compares period products on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which period products they think are best!

Canstar Blue surveyed 802 Australians for their feedback on the period products (i.e. pads, tampons, menstrual cup, period underwear) they’ve purchased in the last six months.
  • The outcomes reported in these ratings are measured via accredited research panels managed by Qualtrics.

Respondents rate their satisfaction with their period product brand(s) from zero to 10, where zero is extremely dissatisfied and 10 is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Overall satisfaction: measures consumer satisfaction with period products as an individual score, NOT a combined total of all criteria.
  • Effectiveness: performs as described when using product.
  • Comfort: comfortable to use/wear for the recommended duration.
  • Value for money: quality and quantity of product for price paid.
  • Packaging: provides sufficient information, easy to use, easy to store, functional.
  • Variety and range: good range of product options.

The winning brand is the one that receives the highest overall satisfaction rating once all the scores from the overall satisfaction criteria are combined and averaged.

  • Overall satisfaction is asked as a specific question and represents an individual measure, not a combined total of all criteria.
  • When we cannot determine a clear winner from the criteria for the overall satisfaction rating, we will then look at the other criteria measured in the rating.
    • The brand with the highest number of five-star ratings within the supporting criteria will become the five-star recipient in overall satisfaction, and thus win the award. If a clear leader still cannot be determined from the supporting criteria, joint winners will be declared.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.
  • Libra
  • U by Kotex
  • Stayfree
  • Tom Organic
  • Carefree
  • Coles

Find more detailed information on our Most Satisfied Customer methodology.

Top Period Product Brand – Libra

Libra Period Products

Libra is a Melbourne-based period product manufacturer that has been in operation for over 40 years. It offers a wide range of menstrual products: period underwear, pants, pads, tampons, girl products (for youth), liners and maternity products. Libra’s tampon line features cotton, body fit and girl (youth) designs, with the option of light, medium or high absorbency levels. The brand’s reusable period underwear is offered in three different styles and designed with triple layer defence, keeping you protected for up to 10 hours.

About our consumer experts

Kate Lockyer: Content Producer

This report was written by Canstar Blue’s Home & Lifestyle Content Producer Kate Lockyer. She has completed a Bachelor of Journalism at the University of Queensland. Kate’s been writing professionally for two years, and has worked as a content writer, media assistant and newsroom contributor for a variety of organisations and publications, including the National Family Violence Prevention Legal Service, community radio station 4ZZZ and Shelly’s Swim School.


Meet the Editorial Team


Samantha Howse: Consumer Research Specialist

Sam Howse Research Specialist

Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.


Meet the Research Team

Past Ratings

Here are the past winners from Canstar Blue’s period products ratings:

  • 2023: Stayfree
  • 2022: U by Kotex
  • 2021: Tena & U by Kotex
  • 2020: Poise

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