Best-Rated Pillow

See Our Ratings Methodology.

Most Satisfied Customers | Tempur

Tempur has won Canstar’s 2026 Most Satisfied Customers Award for pillows, with Aussies rating it the highest across the categories that drive customer satisfaction.

Fact Checked Fact Checked

How we rate pillow brands

Our review compares pillow brands on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which pillow brand they think is best!



Canstar Blue surveyed 1,491 Australians for their feedback on the pillow brand(s) they’ve purchased and used in the last two years.
  • The outcomes reported in these ratings are measured via PureProfile’s accredited online research panel.



Respondents rate their satisfaction with their pillow brand(s) from zero to 10, where zero is extremely dissatisfied and 10 is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Value for money: How satisfied are you with the value for money of your pillow (e.g. the quality and longevity of the pillow for the price paid)?
  • Comfort: How satisfied are you with the comfort of your pillow (e.g. how well it supports your head and neck, and whether the firmness suits your sleeping style)?
  • Ease of cleaning: How satisfied are you with how easy your pillow is to clean (e.g. whether it is machine washable and how well it holds its shape after washing)?
  • Durability: How satisfied are you with how well your pillow has held up over time (e.g. resistance to flattening, clumping, or losing its shape with regular use)?
  • Temperature regulation: How satisfied are you with how well your pillow regulates temperature during sleep (e.g. whether it sleeps cool or retains heat uncomfortably)?



The winner is the brand Aussies rate highest for the things that matter most to customers, based on overall satisfaction. To see how we crunch the numbers, check out our methodology page.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Tempur
  • Dunlopillo
  • Sheridan
  • Pillow Talk
  • Kirkton House (Aldi)
  • Tontine
  • Koala
  • Sealy
  • IKEA
  • Mode Home (Spotlight)
  • Anko (Kmart & Target)

Find more detailed information on our Most Satisfied Customer methodology.


Top Pillow Brand – Tempur

Tempur is a bedding brand built around tempur material, a viscoelastic foam originally developed by NASA in the 1960s to cushion astronauts and test pilots. Its pillows use that same pressure-relieving foam, moulding to the shape, weight and warmth of the sleeper’s head and neck.

About our consumer experts


Jasmine Tait: Consumer Writer


This article was written by Canstar’s Consumer Writer, Jasmine Tait. Jasmine is a Consumer Writer within Canstar’s editorial team. Jasmine graduated from the Queensland University of Technology with a Bachelor of Fine Arts, majoring in Creative Writing with a minor in Communications. Jasmine has previously edited for a variety of publications including ScratchThat magazine and Seaglass Literary.

When Jasmine isn’t working, you can usually find her reading or spending time with her friends and family.

Meet the Editorial Team

 

Grace Kinross: Graduate Consumer Research Specialist

Grace Kinross Graduate Consumer Research Specialist

Grace is in the final semester of her Bachelor of Advanced Business (Honours) degree at The University of Queensland, majoring in Business Analytics and Marketing. Her studies have equipped her with strong capabilities in data analysis and consumer research. Grace began her journey with Canstar in early 2025 as a casual research assistant and has since progressed into her current role, where she oversees the consumer research ratings across a wide range of product and service categories. She is responsible for survey design and consumer data analysis, and enjoys her focus on uncovering insights that inform Canstar Blue’s ratings and awards and help support consumers to make more informed decisions.

 

Meet the Research Team

Past ratings

Here are the past winners from Canstar Blue’s pillow ratings:

  • 2025: Koala
  • 2024: Tontine
  • 2023: Bambillo
  • 2022: Koala
  • 2021: Dunlopillo & Koala
  • 2020: Pillow Talk & Dunlopillo
  • 2019: Sheridan
  • 2018: Pillow Talk
  • 2017: Pillow Talk

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