Jams & Fruit Spreads

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Compare jams & fruit spreads from brands St. Dalfour, Rose’s, Bonne Maman, Beerenberg, IXL, ALDI Grandessa, Cottee’s, Woolworths and Coles on taste, consistency, value for money, variety, packaging appeal and overall satisfaction.

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Most Satisfied Customers | St. Dalfour

St. Dalfour has landed on top in Canstar Blue’s 2019 jam & fruit spread ratings. It scored five-star reviews on taste, consistency, variety, packaging appeal and overall satisfaction.

St. Dalfour tops jam & fruit spread ratings

There are few tastier treats than jams and fruit spreads, especially when it comes to foods that are considered acceptable for breakfast! From those mini condiments you get in hotels to the big jars you buy from your local supermarket, jams and fruit spreads add a delicious edge to a wide range of foods, whether it’s your morning toast, afternoon scone, or weekend baked cakes. But which brands of jams and fruit spreads offer the best overall bang for your sticky treat buck?

As part of our annual review of various food and drink items, we’ve surveyed thousands of Aussies to seek their opinions about the products they’ve bought and enjoyed (or otherwise) over the preceding months.

When it comes to jams and fruit spreads, nine different brands received the minimum sample size required to be included in the results, including big names like Rose’s, Bonne Maman and Beerenberg, alongside private label products from Australia’s big supermarkets, Coles, Woolworths and ALDI. But it was St. Dalfour that took out the golden spot in 2019, mirroring its win in 2017. It was rated five stars for taste, consistency, variety, packaging appeal and overall customer satisfaction. It also received four stars on value for money.

The nine brands to be featured in our 2019 jam and fruit spreads review were rated in the following order for overall customer satisfaction:

  • 1st Dalfour
  • 2nd Rose’s
  • 3rd Bonne Maman
  • 4th Beerenberg
  • 5th IXL
  • 6th ALDI Grandessa
  • 7th Cottee’s
  • 8th Woolworths
  • 9th Coles

Rose’s, Bonne Maman, Beerenberg, IXL, ALDI Grandessa and Cottee’s got four stars for overall satisfaction, while Woolworths and Coles were left on just three stars. There were some other noteworthy results in this year’s ratings, including Rose’s getting five stars alongside this year’s winner on taste and consistency, with ALDI Grandessa the only brand to get five stars on value for money.

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Facts & figures on jams & spreads

According to our survey, 30% of consumers always buy the same brand of jam or fruit spread, with almost two-thirds (63%) having tried multiple brands. With only 12% stating that they eat jam every day, it might suggest that jam is a condiment regarded as more of a sweet treat rather than a breakfast staple. A third of respondents (35%) worry about the sugar content of jam, with 21% indicating they’ve tried making their own jam – perhaps with a little less sugar.

Australia’s favourite jam flavour

kid eating jam on floor

When asked the big question – what’s your favourite flavour of jam – it was strawberry that took top spot:

  • Strawberry: 39%
  • Raspberry: 17%
  • Marmalade: 12%
  • Apricot: 11%
  • Blackcurrant: 6%
  • Plum: 5%
  • Blueberry: 5%
  • Other: 5%

About the winner – St. Dalfour

St. Dalfour Black Cherry

The St. Dalfour brand has been available in Australia for 30 years, from a company whose history of making wines and fruit liqueurs spans more than a century. When it comes to variety and availability, you’ll find St. Dalfour fruit spreads in Coles, Woolworths and IGA. The product range is quite extensive, with more than 15 different varieties, including black cherry, blackberry, royal fig, peach, pineapple & mango, red raspberry, wild blueberry and special seasonal assortments. St. Dalfour fruit spreads are gluten free, with most varieties additionally low GI, and are made with no added cane sugar. They’re also stated to have no additives, colourings, flavourings, or preservatives, just 100% fruit, making St. Dalfour spreads an option for those with special dietary requirements.

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Frequently asked questions

Canstar Blue surveyed 3,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased and eaten jam from a supermarket or grocer (i.e. not homemade or purchased from a market) in the last 3 months – in this case, 1,348 people.

Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.

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