Jam & Fruit Spreads Review


Review jam & fruit spreads from brands including Bonne Maman, ALDI Grandessa, Beerenberg, Cottee’s, IXL, Rose’s, St. Dalfour, Coles and Woolworths based on their taste, consistency, value for money, packaging appeal, variety and overall satisfaction.

See Our Ratings Methodology

Most Satisfied Customers | Bonne Maman

Bonne Maman has been rated highest when it comes to jams & fruit spreads in Australia, scoring five-star reviews on overall satisfaction, taste, consistency, packaging appeal and variety. It also achieved four stars in terms of value for money.

Bonne Maman knows the way to Aussie hearts

There aren’t too many sweet treats that are seen to be acceptable as a breakfast option, but thankfully jam and fruit spreads always appear on breakfast menus. From the mini jars to value tubs, jam and fruit spreads are versatile enough to not only enjoy on your morning toast but also on the side of a cheese platter. For something extra special, why not whip out a freshly baked croissant for your jammed taste buds!

Supermarket aisles are certainly not short on tasty jams, but which brand do Aussies prefer? Our annual customer reviews aims to find out just that.

We went out to over 1,400 shoppers and asked their opinions on their recent purchase of jam and fruit spreads to find out which brand blends together the best taste for your sticky treat buck. Nine brands made into this year’s ratings, but only one took out the golden spot – Bonne Maman.

  • Replacing St. Dalfour at the top of the table from last year, Bonne Maman received five stars for overall customer satisfaction, taste, consistency, packaging appeal and variety, as well as four stars for value for money.
  • This year, St. Dalfour settled for four stars but was the only other brand to achieve five stars for consistency. St. Dalfour also scored five stars for taste and variety, along with Beerenberg and Bonne Maman.
  • Beerenberg, Cottee’s, IXL, Roses and ALDI Grandessa also scored four stars overall. But ALDI was the only brand to receive five stars for value for money.
  • Supermarket giants Coles and Woolworths both got only three stars in most areas, including taste and value for money.

Packaging appeal may have some importance for the finger licking jam lovers, with only Bonne Maman achieving five stars here. So, it seems consumers are not so easily pleased when it comes to one of their favourite treats, needing brands to satisfy both inside and outside the jar.

Jams vs Fruit Spreads

While both are made the same way, jams use a fruit juice and/or fruit pulp with added in sugar, usually cane sugar, whereas fruit spreads have no added sugar. If you’re watching your sugar intake, it would be wise to take it easy on the spreads as fruit and fruit products in general are usually quite high in sugar in the form of fructose.

About the winner – Bonne Maman

Translated as “Good Mother”, Bonne Maman jam is designed with an iconic red and white gingham lid, along with a ‘handwritten’ style label to add a motherly touch. Its product range features a variety of sweet treats – conserves, butter pastry tartlets, as well as spreads & jellies, such as chestnut cream and caramel. It has 14 different varieties of jam alone, including classic strawberry, orange marmalade, fig, raspberry and blackberry – just to name a few. Original products come in 370g jars, but Bonne Maman also supplies mini jars at 30g each for foodservice industries including hotels, airlines, coffee shops and the like. There’s a limited assortment of flavours in the mini jar type, only featuring cherry, raspberry, blueberry, strawberry, apricot, orange and honey.

You may also be interested to check out our ratings for:

Whatever type of jam takes your fancy, why not make life a little easier by also reviewing online grocery shopping websites for your next purchases:

Online Grocery Shopping Reviews

Frequently asked questions

Canstar Blue surveyed 3,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased and eaten jam from a supermarket (i.e. not homemade or purchased from a market) in the last 3 months – in this case, 1,471 people.

Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then alphabetically. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.

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