Aussies have rated ALDI Purewick as the top of the order in Canstar Blue’s latest air freshener ratings, with five-star reviews for effectiveness, ease of use, packaging convenience, value for money, and overall satisfaction.
Our review compares air fresheners on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which air freshener they think is best!
Canstar Blue surveyed 1,653 Australians for their feedback on the air freshener(s) they’ve purchased from a supermarket and used in the last six months.
The winning brand is the one that receives the highest Overall satisfaction rating once all the scores from the Overall satisfaction criteria are combined and averaged.
Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.
Find more detailed information on our Most Satisfied Customer methodology.
Purewick is ALDI’s own brand of budget-friendly air fresheners and diffusers, featuring liquid, aerosol, and air dispenser varieties. Purewick products are claimed to be made in Australia from local and imported ingredients and available in assorted fragrances, including ocean breeze, citrus zest, fresh berries, lily & jasmine, plant extracts, and more. ALDI also offers a variety of household products to keep your home feeling fresh, such as bathroom cleaners, floor cleaners, toilet cleaners, and bug sprays.
This report was written by Canstar Blue’s Site Editor, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.
Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.
Check out the past winners of Canstar Blue’s air freshener ratings:
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