Best-Rated Toilet Cleaner Brand

See Our Ratings Methodology.


Most Satisfied Customers | Power Force (Aldi)

Aussies have rated Power Force (Aldi) as the top pick in Canstar Blue’s latest toilet cleaner ratings, with five stars for value for money, packaging, ease of use, effectiveness and overall satisfaction.

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How we rate toilet cleaners

Our review compares toilet cleaners on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as asking hundreds of your closest mates which toilet cleaner they think is best!

Canstar Blue surveyed 1,883 Australians for their feedback on toilet cleaners they have purchased and used in the last 12 months.

  • The outcomes reported in these ratings are measured via accredited research panels managed by Qualtrics.

Respondents rate their satisfaction with their toilet cleaner brand(s) from zero to 10, where zero is extremely dissatisfied and 10 is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Overall satisfaction: measures consumer satisfaction with toilet cleaners as an individual score NOT a combined total of all criteria.
  • Scent: no overpowering or unpleasant scent.
  • Effectiveness: performs as described when using recommended amount of product.
  • Ease of use: process for use is simple and efficient in achieving results.
  • Value for money: quality and quantity of product for price paid.
  • Packaging: provides sufficient information, easy to use, easy to store, functional.

The winning brand is the one that receives the highest overall satisfaction rating once all the scores from the overall satisfaction criteria are combined and averaged.

  • Overall satisfaction is asked as a specific question and represents an individual measure, not a combined total of all criteria.
  • When we cannot determine a clear winner from the criteria for the overall satisfaction rating, we will then look at the other criteria measured in the rating.
    • The brand with the highest number of five-star ratings within the supporting criteria will become the five-star recipient in overall satisfaction, and thus win the award. If a clear leader still cannot be determined from the supporting criteria, joint winners will be declared.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  • Power Force (Aldi)
  • Earth Choice
  • Domestos
  • White King
  • Harpic
  • Bref
  • Duck
  • Strike
  • Mr Muscle
  • Coles Ultra

Find more detailed information on our Most Satisfied Customer methodology.

Top Toilet Cleaner Brand – Power Force (Aldi)Power Force_PROD_28_03_24

Power Force (Aldi) has a range of toilet cleaner products. Its Power Force Gel toilet cleaner provides long lasting freshness and anti-stain technology with its invisible Protexon surface protector. Aldi also offers Power Force  Pro, which is a foaming bleach disinfectant that removes tough stains and neutralises bad odours. Power Force (Aldi) also offers a range of toilet discs that assist in keeping the toilet clean after flushing.

About our consumer experts

Kate Lockyer: Content Producer

This report was written by Canstar Blue’s Home and Lifestyle Content Producer Kate Lockyer. She has completed a Bachelor of Journalism at the University of Queensland. Kate’s been writing professionally for two years, and has worked as a content writer, media assistant and newsroom contributor for a variety of organisations and publications, including the National Family Violence Prevention Legal Service, community radio station 4ZZZ and Shelly’s Swim School.


Meet the Editorial Team


Samantha Howse: Consumer Research Specialist

Sam Howse Research Specialist

Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.


Meet the Research Team

Past Ratings

Here are the past winners from Canstar Blue’s toilet cleaner ratings:

  • 2023: Earth Choice
  • 2022: Power Force (Aldi)
  • 2021: Power Force (Aldi)
  • 2020: Power Force (Aldi)
  • 2019: Coles Ultra
  • 2018: Power Force (Aldi)
  • 2017: Earth Choice
  • 2015: Earth Choice

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