Compare glass cleaners from Earth Choice, ALDI Power Force, Windex, Strike, Coles Ultra and Ajax on their effectiveness, ease of use, smell, environmental friendliness, packaging design, value for money and overall satisfaction.
Earth Choice was rated best glass cleaner for the second consecutive year, alongside ALDI Power Force. Both brands earned five-star reviews in the majority of research categories and for overall customer satisfaction.
You missed a spot, or maybe it’s just your glass cleaner letting you down on the job. While window cleaning might be an annual task, shower doors and mirrors, on the other hand, will require much more attention, so you need to make sure you have the right tool at all times. With so many brands flooding the supermarket shelves, where do you start? Can the supermarket private-label cleaners do the job, or should you opt for a big-name brand?
To find out, we’ve again surveyed more than 1,300 consumers from right across Australia for their feedback on the glass cleaners they recently bought and used when it comes to factors like effectiveness, ease of use, smell, eco-friendliness, packaging and value for money.
This year, two brands managed to score five-star reviews for overall customer satisfaction − Earth Choice and ALDI Power Force!
Here are the best glass cleaners in Australia, as rated by consumers in Canstar Blue’s latest review:
Earth Choice and ALDI Power Force were joint winners in this year’s ratings, after both brands scored five-star reviews in most categories and for overall satisfaction. Aussies also gave Earth Choice full marks for its ease of use, smell and eco-friendliness, while ALDI Power Force similarly impressed consumers on its value for money, as the only brand to achieve five stars in that category. It also achieved five-star reviews for effectiveness and ease of use.
Meanwhile, Windex was also rated best with five stars for effectiveness, and landed on four stars for ease of use, packaging design and overall satisfaction. Rival supermarket brands including Woolworths’ Strike and Coles Ultra also finished on four stars overall, while Ajax rounded out the results with a moderate three stars.
Whether you’re cleaning windows, glass doors or mirrors, there are a number of different factors to consider before jumping into your purchase decision. Our research identified the following drivers of customer satisfaction when it comes to buying a glass cleaner:
Effectiveness is the most important consideration for consumers, followed by value for money. Our survey found that while 24% of consumers buy the cheapest brand or product on special; almost half (44%) tend to stick to the same brand and the same amount have admitted to trying multiple brands to find one that works well.
Here is an overview of the six brands in this year’s glass cleaner review, in order of their ranking.
Part of the Nature’s Organics group, the Earth Choice window and glass cleaner is stated to be Australian made and owned, and designed for glass, chrome, stainless steel, laminate, mirrors, appliances, counter tops and fixtures. It’s claimed to be formulated with plant-based cleaning agents to help remove dirt and grime, plus leave surfaces streak free. Earth Choice topped our ratings for the second year in a row, after receiving five-star reviews for ease of use, smell, environmental friendliness and overall satisfaction. It got four stars in all other categories.
Budget grocery chain ALDI is earning a solid reputation for its household cleaning products, including its oven cleaners. For glass and windows, ALDI offers its Power Force Glass Cleaner in a 750ml bottle, and its Power Force Heavy Duty Cleaner with thick bleach in a 1.25L bottle. The ALDI brand scored the sole five-star rating for value for money. It additionally got full marks for effectiveness, ease of use and overall satisfaction.
Windex is well-known for its window and glass cleaning products, but it also has a multipurpose cleaning spray within its range. The Windex Glass Cleaners – available in both 500ml and 750ml variants – are suitable for most surfaces, including glass, mirrors, counter tops, appliances, granite, marble, laminate and stainless steel, and are claimed to leave a streak-free shine, according to the brand. Windex received five stars for its effectiveness and four stars for overall satisfaction. It was rated three stars for value for money, smell and eco-friendliness.
Strike is a private label of household cleaning products, exclusive to Woolworths. The Strike Glass Cleaner comes in a 600ml or 750ml trigger spray and is claimed to provide a quick drying solution, while leaving your glass streak free. Strike was rated five stars for smell and packaging design and four stars for value for money and overall.
Coles has a range of cleaning products under the ‘Ultra’ branding, from floor cleaners to toilet cleaners. Coles Ultra Glass & Window cleaner trigger spray comes in a 750ml bottle, and is by far one of the cheapest in the supermarket aisle. Coles Ultra was rated four stars on overall satisfaction, value for money and ease of use, and three stars in the remaining categories.
Part of the Colgate-Palmolive group, Ajax boasts a large range of cleaning products for around the house, including Ajax Spray n’ Wipe Triple Action Glass Cleaner, available in a 500ml trigger spray. It’s claimed to offer anti-streak, anti-fog and anti-scratch action. Ajax rounded out the results with a four-star rating for effectiveness and three stars overall.
This report was written by Canstar Blue’s Content Projects Lead, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.
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Picture credits: New Africa/shutterstock.com
Canstar Blue surveyed 3,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased a glass cleaning product (i.e. for windows, mirrors, etc.) in the last six months and have used it – in this case, 1,385 people.
Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.
2019