* Overall satisfaction is an individual rating and not a combined total of all ratings. By default, brands with equal overall satisfaction ratings are sorted by the mean overall satisfaction score as rated by consumers. You can click the arrows at the top of any column in the table to sort by the results in that column. ^ By clicking on a brand or ‘details’ button, you will leave Canstar Blue and be taken to our referral partner to compare. You agree that Canstar Blue’s terms and conditions apply to this referral. If you click on a brand that our referral partner does not cover, you will be taken to a brand page on Canstar Blue. Canstar Blue research finalised in March 2023 and published in March 2023.
Our review compares tinned fish on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which tinned fish they think is best!
Respondents rate their satisfaction with their tinned fish brand(s) from zero to ten, where zero is extremely dissatisfied and ten is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
Overall satisfaction: measures consumer satisfaction with a tinned fish brand as an individual score NOT a combined total of all criteria.
Taste: the tinned fish tasted fresh, authentic and as expected given the flavour description (i.e. with lemon, served in olive oil etc.).
Texture: the texture of the tinned fish was smooth and pleasant.
Value for money: the cost was reasonable given the quality and quantity of the tinned fish.
Packaging convenience: the tinned fish packaging was easy to open or store.
Variety & range: there was a wide range of flavours available in the tinned fish brand range.
The winning brand is the one that receives the highest Overall satisfaction rating once all the scores from the Overall satisfaction criteria are combined and averaged.
Overall satisfaction is asked as a specific question and represents an individual measure, not a combined total of all criteria.
When we cannot determine a clear winner from the criteria for the Overall satisfaction rating, we will then look at the other criteria measured in the rating.
The brand with the highest number of five-star ratings within the supporting criteria will become the five-star recipient in overall satisfaction, and thus win the award. If a clear leader still cannot be determined from the supporting criteria, joint winners will be declared.
Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.
A family-owned business, Sirena was started in 1956, and offers a wide range of products for consumers to choose from. Sirena’s range includes the likes of Classic Style Tuna, Lite, Tuna Slices, Tuna Fillets and ready-to-eat tuna meals to help those get their omega-hit. Each range has a number of flavours, with the tuna tins including options such as garlic-infused, triple chili, spring water and lemon, basil-infused, soy and ginger as well as lemon and pepper.
Sirena was rated five stars for taste, texture, packaging convenience and overall satisfaction, with four stars for variety and range, and just three stars for value for money.
Is eating canned fish good for you?
Tinned fish and canned tuna especially can be healthy, since tuna itself is a good source of protein and calcium, which is good for maintaining healthy bones and teeth. Tuna also contains vitamin D, which helps the immune system and brain function, plus B vitamins to keep your eyes, skin and nervous system healthy. However, there are generally higher fat levels in canned tuna compared to tinned fish that are packed in brine or spring water. Canned tuna also usually contains more sodium (i.e. salt) than if you bought it fresh.
This report was written by Canstar Blue’s Site Editor, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.
Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.
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