Best-Rated Microwave Rice

See Our Ratings Methodology.

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Most Satisfied Customers | ALDI Imperial Grain

Aussies have rated ALDI Imperial Grain as the top brand in Canstar Blue’s latest microwave rice ratings, with the brand scoring five stars for taste, texture, value for money and overall satisfaction.

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How we rate microwave rice

Our review compares microwave rice on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which microwave rice they think is best!


Canstar Blue surveyed 699 Australians for their feedback on the microwave rice(s) they’ve purchased from a supermarket or grocer and eaten in the last three months.

  • The outcomes reported in these ratings are measured via accredited research panels managed by Qualtrics.


Respondents rate their satisfaction with their microwave rice brand(s) from zero to ten, where zero is extremely dissatisfied and ten is extremely satisfied. Brand satisfaction was rated by respondents on the following criteria:
  • Overall satisfaction: measures consumer satisfaction with a microwave brand as an individual score NOT a combined total of all criteria.
  • Taste: the rice tasted authentic, and matched the flavour description on the packaging.
  • Texture: the rice had a pleasant and expected texture.
  • Variety & range: the rice brand offered a variety of product and flavour options (i.e. brown, jasmine, wild, etc.).
  • Packaging convenience: the rice packaging was easy to open and store.
  • Value for money: the cost is reasonable for the quality and performance of the rice.

The winning brand is the one that receives the highest Overall satisfaction rating once all the scores from the Overall satisfaction criteria are combined and averaged.

  • Overall satisfaction is asked as a specific question and represents an individual measure, not a combined total of all criteria.
  • When we cannot determine a clear winner from the criteria for the Overall satisfaction rating, we will then look at the other criteria measured in the rating.
    • The brand with the highest number of five-star ratings within the supporting criteria will become the five-star recipient in overall satisfaction, and thus win the award. If a clear leader still cannot be determined from the supporting criteria, joint winners will be declared.

Brands must have received at least 30 responses to be included, so not all brands available in the market have been compared in this survey. The brands rated in this survey are listed below in order of best overall satisfaction.

  1. ALDI Imperial Grain
  2. Woolworths
  3. Sun Rice
  4. Ben’s Original
  5. Coles

Find more detailed information on our Most Satisfied Customer methodology.


Top Microwave Rice Brand ─ ALDI Imperial Grain

ALDI Imperial Grain rice review

Offering its own brand of microwaveable rice, supermarket ALDI offers Imperial Grain, which comes in a variety of flavours, such as basmati, ancient grain blend, brown and white (although in traditional ALDI style, not all options may be readily available throughout the year), with packs of two cups generally available as the standard product.

  • ALDI Imperial Grain was rated five stars for taste, texture, value for money and overall satisfaction, with four stars for packaging convenience and three stars for variety and range.

Which rice is most nutritious?

Brown rice is claimed to be the healthiest type of rice because it’s whole grain. That is, each grain comes with all three parts that make a grain complete (bran, endosperm, and germ) and therefore packed with all the nutritional benefits rice can offer.

White rice, on the other hand, is considered less healthy because it undergoes processing which ends up removing the bran and germ, and consequently most of the fibre, protein, B vitamins and minerals you would usually find in these two components.

Health authorities including Eat For Health recommend Australians should eat at least four to six serves of grain foods every day, with two-thirds being whole grain. But keep in mind that rice is only part of a balanced diet if you stick to an appropriate serving amount and opt for regular rice (i.e. brown rice or basmati rice) rather than flavoured rice.

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About our consumer experts


Dean Heckscher: Site Editor

This report was written by Canstar Blue’s Site Editor, Dean Heckscher. He’s our resident expert on all things automotive, health & fitness, streaming and more. Dean is also one of Canstar Blue’s customer research report producers, helping to turn complicated subjects into easily-digestible information for our readers. He’s passionate about helping consumers make better-informed purchase decisions on all manner of consumer goods and services.

 

Meet the Editorial Team

 

Samantha Howse: Consumer Research Specialist

Sam Howse Research Specialist

Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.

 

Meet the Research Team

Past Ratings

Here are the past winners from Canstar Blue’s microwave rice ratings:

  • 2022: Sun Rice
  • 2021: Woolworths

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