Canstar Blue’s 2021 fruit juice review compares V8, ALDI Westcliff, Golden Circle, Berri, Coles, Woolworths and Daily Juice on taste, texture and consistency, range variety, packaging design, value for money and overall satisfaction.
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* Overall satisfaction is an individual rating and not a combined total of all ratings. By default, brands with equal overall satisfaction ratings are sorted by the mean overall satisfaction score as rated by consumers. You can click the arrows at the top of any column in the table to sort by the results in that column. ^ By clicking on a brand or ‘details’ button, you will leave Canstar Blue and be taken to our referral partner to compare. You agree that Canstar Blue’s terms and conditions apply to this referral. If you click on a brand that our referral partner does not cover, you will be taken to a brand page on Canstar Blue. Canstar Blue research finalised in August 2021, published in August 2021.
Trying to squeeze in more vitamins into your day? Or maybe you’re looking to add a little more flavour to your beef stew? Long life juice has so many uses and it’s always a good staple to have in the kitchen. But how do we know which one to pick?
To find out, we asked almost 900 Aussies for their feedback on the long life packaged fruit juice they’ve bought from a supermarket or grocer in the last six months. Survey respondents rated brands on taste, texture and consistency, range variety, packaging design, value for money and overall satisfaction. Brands that got the minimum survey sample size of 30 responses are featured in our report.
V8 enjoyed a sweet victory in our juice ratings, scoring five-star reviews in an impressive five out of six research categories ─ including overall satisfaction.
Best Fruit Juice
Here are the best long life juice brands in Australia, as rated by consumers in Canstar Blue’s latest review:
Aussies rated V8 juice the best, with the brand earning five-star reviews for range variety, taste, texture and consistency, packaging design and overall satisfaction. Most other brands scored four stars overall, except Daily Juice which got three stars for overall satisfaction.
Notably, former winner ALDI Westcliff was the only brand besides V8 to score full marks in any category, namely for value for money and texture and consistency.
It all began with the V8 vegetable juice ─ the original plant-powered drink, according to the brand. Still readily available, the Original 100% Vegetable Juice is claimed to contain 45 calories per serving and is said to include two servings of veggies to help you reach your daily recommended intake. The V8 juice also doesn’t have added sugar and artificial colours or flavours, according to the brand.
V8 juices usually cost between $2.40 and $5, and are available in 300ml and 1.25L bottles as well as multipacks. Some products you might want to try include:
V8 Power Blend Juice ─ Purple Power
V8 Power Blend ─ Healthy Greens
V8 Pineapple Passion
V8 Breakfast Juice
V8 Healthy Apple Juice
Australians rated V8 best in our latest survey, giving the brand five stars for taste, texture and consistency, variety, packaging design and overall satisfaction. It got four stars for value for money.
Is it okay to drink fruit juice every day?
As with most drinks that contain sugars (even natural sugars), fruit juice should be enjoyed in moderation, as part of a healthy balanced diet. Fruit juice isn’t bad for you in moderation. You can find a variety of long life fruit and vegetable juices that are low in calories and don’t have added sodium, sugar, or any artificial colours or flavours. Although it’s worth reading the nutritional information on the packaging, as a fifth (20%) of our survey respondents do, especially if you fall in the camp of people who worry about the sugar content in their drink (29%).
Australia’s favourite fruit juice
It’s not all child’s play when it comes to picking the right juice. With two in five (42%) Aussies buying juices on their regular shop and a quarter (25%) drinking it every day, it’s clear that people care about what makes it into their glass each morning. What’s more, 40% of those we surveyed believe that fruit juice is healthy.
Almost one in three (29%) mix things up by buying different flavours to avoid getting bored, while 40% of people said they’ve tried multiple juices from various brands. Although there are still many shoppers that choose to buy the same brand (27%) or pick whichever is cheapest (13%).
About the author of this page
This report was written by Canstar Blue’s home & lifestyle journalist, Tahnee-Jae Lopez-Vito. She’s an expert on household appliances, grooming products and all things grocery and shopping. In addition to translating our expert research into consumer-friendly ratings reports, Tahnee spends her time helping consumers make better-informed purchase decisions on all manner of consumer goods and services, while highlighting the best deals and anything you need to be aware of.
Canstar Blue surveyed more than 3,000 Australian adults across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers within the survey group who have purchased and consumed packaged fruit juice from a supermarket or grocer in the last six months (note: not including freshly squeezed/juice bar/restaurant juice, or fruit drinks such as cordial or kombucha) – in this case, 891 people.
Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.