Click Energy vs AGL: Electricity Plan Comparison


Details below should be treated as historical information only.

AGL and Click Energy are two very different electricity retailers. While AGL is one of the largest energy companies in Australia, Click Energy is a relatively small provider that takes a different approach with its online business model. In this review, we compare products and prices to see which retailer offers the best deals and cheapest rates where you live.

Because electricity plans and prices vary considerably across different areas, we’ll compare AGL and Click Energy on a state-by-state basis. The states these companies service are Queensland, New South Wales, Victoria and South Australia.

The purpose of this comparison is to give you an idea of which of these retailers might better suit you. Prices and products frequently change, so while this information is correct at the time of writing, be sure to read the respective energy price fact sheets of each retailer before making any decision.


AGL is one of Australia’s largest integrated energy companies, generating and selling electricity and gas for over a century. AGL is usually a safe bet as its huge market share allows it to offer reasonable value without relying on gimmicks or huge headline discounts.

AGL Products

AGL offers the same range of electricity plans across the states it retails in, with the exception of one less market offer in Victoria. While it previously offered various plans with conditional discounts, regulatory changes to the energy industry in 2019 saw it focus more on competitive rates rather than discounts.

  • Essentials Saver: The AGL Essentials Saver is a variable rate plan with no discounts or exit fees. The product has reasonable usage and supply rates, and also offers flybuys points when bills are paid. Other incentives include access to AGL’s rewards program.
  • Essentials: The AGL Essentials is a 12-month fixed rate plan that has no flashy discounts or exit fees. This product also gives customers access to flybuys points when bills are paid on time.

AGL Solar

While AGL doesn’t have many dedicated solar products, customers with solar panels can sign up to one of the above mentioned plans and receive a feed-in tariff for the solar that they export. The feed in tariff depends on your state, but is the same across all non-solar specific products.

  • Queensland: 8c/kWh
  • New South Wales: 9.5c/kWh
  • Victoria: 10.2c/kWh
  • South Australia: 12.4c/kWh

AGL has previously made its Solar Savers plan available in some areas, but this may not always be an option. The retailer is also one of very few to offer a specific energy plan for seniors.

Click Energy

Click Energy is an ‘online electricity retailer’. It says this online model means it has low overheads, which it says allows it to pass savings onto customers. Click Energy now has a modest range of electricity products with a focus on simplicity rather than discounts. Like AGL, this represents something of a change in direction for Click.

Click Energy Products

Click Energy has a habit of changing product names quite frequently, though the details of them usually don’t change very much, if at all. Keep in mind that some products may not be available in your area and some listed on its website are no longer offered to new customers. Click Energy’s core offers are listed below, however the retailer also has standard plans in each state that align with the Reference Price or VDO.

  • Flora: Available in NSW, Flora is a variable rate product with no discounts or exit fees.
  • Ivy: Similar to Flora, Ivy comes with variable rates and is available to customers in Victoria only.
  • Myrtle: Queenslanders can connect to Myrtle, a variable rate plan with no exit fees or lock-in contracts.
  • Jarrah: Exclusive to SA, Jarrah comes with variable rates and reasonable usage and supply charges. It has no exit fees or lock-in contracts.

Click Energy Solar

Here are the feed-in tariffs offered on Click Energy’s standard products. Click may also have dedicated solar products with higher feed-in rates.

Click Energy Feed-in Tariffs

  • Queensland: 8c/kW
  • Victoria: 10.2c/kWh
  • New South Wales: 11c/kWh
  • South Australia: 14c/kWh

AGL vs Click Energy: Other considerations

In addition to the prices you pay for power, there are often other factors to keep in mind when it comes to deciding which energy company offers the best overall deal for you. Many offer other incentives that may sweeten the deal or provide savings in other areas.

AGL has partnered with flybuys to give customers points simply for paying their bills, with more up for grabs when switching to eBilling. The AGL Rewards program also gives customers exclusive access to special offers, discounts and benefits at more than 1,600 participating businesses nationwide. Click Energy’s sign up incentives vary depending on when you look to sign up, with gift cards a common theme.

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Should I sign up to AGL or Click Energy?

In this comparison, it seems AGL and Click Energy display quite similar value. However, you should always review their respective energy price fact sheets before signing up, just in case the deal isn’t as good as it seems. AGL and Click Energy prices are generally quite competitive compared to the market, thanks largely to reasonable rates.

Also remember that while price is important, it’s not everything. AGL may have its faults, but it should be a reasonably ‘safe pair of hands’. But for those who aren’t satisfied with the big energy companies and are looking to try something new, then Click Energy is a solid alternative. Don’t forget there are plenty of other energy companies out there to choose from, so be sure to take a look at our customer satisfaction ratings.

This comparison is based on a very specific household, with usage figures and postcodes detailed above. Any annual cost estimates should be considered indicative only and not an actual quote. Please use our comparison tool for information catered to your location and electricity usage estimates. 

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